# Cookie-Infused Popcorns The Cookie Pop Oreo Popcorn is Exclusively Available at Sam's Club By Michael Hemsworth | Published 2020-01-17 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/cookie-pop-oreo-popcorn References: [chewboom](https://www.chewboom.com/2020/01/16/new-cookie-pop-oreo-popcorn-set-to-debut-at-sams-club-on-january-21-2019/) & [samsclub](https://www.samsclub.com) The [Cookie](https://www.trendhunter.com/trends/caramel-popcorn-cookie) Pop Oreo Popcorn is a sweet take on the classic savory snack that's sure to satisfy those seeking out an alternative way to enjoy the iconic namesake cookie treat. The popcorn is made with non-GMO corn in the US that has been drizzled with real Oreo cream filling before being coated in crushed Oreo cookie wafers. This makes the popcorn a [sweet, crunchy snack option](https://www.trendhunter.com/trends/smartfood-chocolate-caramel) that will likely be a hit amongst avid movie watchers and content streaming enthusiasts. The Cookie Pop Oreo Popcorn has been developed through an exclusive partnership with [Sam's Club](https://www.trendhunter.com/trends/fruity-pebbles-cereal-pop) and will only be available through the retailer starting January 21. The popcorn will retail in 20 ounce bags at a price point of $5.98. Image Credit: Sam’s Club ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 79% | Activity: 83% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Sweet-savory Snacks:** There is an opportunity to create more sweet and savory snack combinations by infusing popular flavors into popcorn or other snack options. - **Alternative Treat Experiences:** There is potential to explore alternative ways to experience and enjoy iconic treats, such as transforming them into snack versions with unique twists. - **Gourmet Popcorn:** There is a market for high-quality, gourmet popcorn options that offer unique and indulgent flavors to cater to the preferences of food enthusiasts. ### Where This Applies - **Snack Food:** The snack food industry can capitalize on the trend of infusing popular flavors into popcorn or other snack options to create innovative products that appeal to a wide range of consumers. - **Retail:** Retailers can explore exclusive partnerships to offer unique snack options that provide a differentiated experience to their customers, creating a competitive advantage. - **Food Entertainment:** Food entertainment platforms or streaming services can partner with snack brands to create curated snack experiences that enhance the enjoyment of watching movies or content at home. ## Related on Trend Hunter - [Spooky Halloween Snack Hybrids](https://www.trendhunter.com/trends/cookie-pop1.md) - [Ice Cream-Flavored Popcorns](https://www.trendhunter.com/trends/butterkist-crunchy-cookies-cream.md) - [Festive Candied Popcorn Treats](https://www.trendhunter.com/trends/cookie-pop-and-candy-pop.md) - [Caramel Popcorn-Studded Cookies](https://www.trendhunter.com/trends/caramel-popcorn-cookie.md) - [Sweet Cereal Popcorns](https://www.trendhunter.com/trends/fruity-pebbles-cereal-pop.md) - [Nostalgic Ready-to-Eat Popcorn Snacks](https://www.trendhunter.com/trends/pop-secret-readytoeat-popcorn.md) - [Branded Campfire Treat Popcorns](https://www.trendhunter.com/trends/hersheys-smore-popcorn.md) - [Festive Cake-Flavored Popcorns](https://www.trendhunter.com/trends/smartfood-chocolate-cake-pop-popcorn.md) - [Chocolatey Donut Popcorn Snacks](https://www.trendhunter.com/trends/smartfood-chocolate-glazed-donut.md)