# Protein-Enriched Cookie Mixes The FlapJacked Protein Cookie & Baking Mix is Low in Carbs and Sugar By Michael Hemsworth | Published 2017-03-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cookie-mix References: [trndmonitor](https://trndmonitor.com/supplement-spotlight-flapjacked-launches-first-to-market-high-protein-cookie-mix/) & [flapjacked](http://www.flapjacked.com/) Most of the [cookie mixes on the market](https://www.trendhunter.com/trends/dawn-balance-cookie-mixes) are predominantly packed with sugar and carbohydrates, but the FlapJacked Protein Cookie & Baking Mix is formulated to offer a distinct alternative. Coming in three delicious flavor options including Chocolate Chip, Oatmeal and Double Chocolate, the FlapJacked Protein Cookie & Baking Mixes are [free of artificial ingredients](https://www.trendhunter.com/trends/my-better-batch-cookie-mix) and are non-GMO. Each of the FlapJacked Protein Cookie & Baking Mixes are fortified with [protein that is five-times](https://www.trendhunter.com/trends/highprotein-snacks) what you'll find in a traditional cookie mix. This makes it possible to bake cookies, muffins and much more that will sustain you longer between meals rather than simply offering empty calories. The FlapJacked Protein Cookie & Baking Mixes are crafted with far less carbohydrates and sugar in comparison to other cookie mixes without sacrificing taste. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 28% | Activity: 16% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Protein-enriched Cookie Mixes:** Disruptive innovation opportunity: Develop protein-enriched cookie mixes that offer a healthier alternative to traditional options, appealing to health-conscious consumers. - **Low-carb and Low-sugar Baking Mixes:** Disruptive innovation opportunity: Create low-carb and low-sugar baking mixes that allow consumers to enjoy baked goods without the guilt of excessive carbohydrates and sugar. - **Clean Label and Non-gmo Products:** Disruptive innovation opportunity: Produce clean label and non-GMO baking mixes that cater to the growing demand for natural and transparent food products. ### Where This Applies - **Food and Beverage:** Disruptive innovation opportunity: Introduce protein-enriched and low-carb baking mixes to the food and beverage industry, targeting health-conscious consumers and those seeking healthier alternatives. - **Health and Wellness:** Disruptive innovation opportunity: Tap into the health and wellness industry by providing clean label, non-GMO baking mixes that align with the preferences of health-conscious individuals seeking nutritious options. - **Bakery and Snacks:** Disruptive innovation opportunity: Revolutionize the bakery and snacks industry by offering protein-enriched and low-carb baking mixes to cater to the evolving consumer demand for healthier, yet delicious, treats. ## Related on Trend Hunter - [Extra-Chocolatey Cookie Mixes](https://www.trendhunter.com/trends/double-chocolate-chip-cookie-mix.md) - [Nostalgic Low-Carb Cookies](https://www.trendhunter.com/trends/snickerdoodle-smartcookie.md) - [Protein Cake Mixes](https://www.trendhunter.com/trends/protein-cake-mixes.md) - [High-Protein Prepackaged Baked Goods](https://www.trendhunter.com/trends/quest-bake-shop.md) - [Gooey Protein Cookies](https://www.trendhunter.com/trends/taylor-chip-protein-cookie.md) - [High-Protein Baking Mixes](https://www.trendhunter.com/trends/fuel10k-baking-mix-range.md) - [Peanut Flour Baking Mixes](https://www.trendhunter.com/trends/pb2-pantry.md) - [Protein Balls Baking Mix](https://www.trendhunter.com/trends/protein-balls1.md) - [Chocolate Protein Cookies](https://www.trendhunter.com/trends/wicked-protein.md)