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# Cookie Butter Iced Coffees
Jimmy’s Iced Coffee Has a New Cookie Butter Iced Coffee

By Katherine Pendrill | Published 2026-05-20 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/cookie-butter-iced-coffee
References: [foodbev](https://www.foodbev.com/news/jimmy-s-iced-coffee-expands-rtd-range-with-indulgent-new-flavours)

![Cookie Butter Iced Coffees](https://cdn.trendhunterstatic.com/thumbs/614/cookie-butter-iced-coffee.jpeg)

In an effort to capitalize on the growing demand for flavor-led iced coffee options, [Jimmy’s Iced Coffee](https://www.trendhunter.com/trends/jimmys-iced-coffee-donut) has just unveiled a new Vietnamese-Inspired Iced Coffee and a new Cookie Butter Iced Coffee.

Designed for those who prefer a sweeter ready-to-drink coffee, both of the new Jimmy's flavors pair smooth Arabica coffee with creamy flavors. The new Vietnamese-Inspired Iced Coffee is also made with whole milk, which gives it a richer, creamier, and thicker texture, and a little bit of sweetness. On the other hand, the new Cookie Butter Iced Coffee features a distinctive cookie dough flavor profile. As the Managing Director of [Breakthrough Brands](https://www.trendhunter.com/trends/plenish-plant-based-protein-powder), Russell Goldman, explains, “Vietnamese-inspired iced coffee offers a richer, sweeter take on the single-origin [Rainforest Alliance](https://www.trendhunter.com/trends/jimmys-caramel-iced-coffee) coffee that our shoppers know and love, while our new Cookie Butter flavour brings another layer of indulgence to the range.”

Image Credit: Jimmy’s Iced Coffee

## Trend Insights (Trend Hunter)

- Score: 7.2/10
- Popularity: 67% | Activity: 71% | Freshness: 78%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **Flavor-led Ready-to-drink Coffee:** A market gap for RTD coffees that marry single-origin provenance with dessert-like flavor profiles, providing clear routes to premium differentiation.
- **Indulgent Creamy Textures:** Rising consumer preference for richer, milk-forward iced coffees signals demand for texture-focused formulations and novel milk systems.
- **Ethnic-inspired Coffee Variants:** Adaptation of Vietnamese and other regional coffee traditions into mainstream RTD formats creates opportunities for authenticity-driven product storytelling and sourcing.

### Sectors Adopting This

- **Ready-to-drink Beverage:** Shelf-stable beverage producers stand to benefit from indulgent flavor pairings that command higher margins and broaden retail presence.
- **Dairy and Alternative Milk:** Milk suppliers and plant-based milk makers can respond to thicker, creamier iced-coffee trends with concentrated, stabilized, or hybrid milk solutions.
- **Snack-confectionery Collaboration:** Confectionery and bakery brands present licensing and co-branding possibilities by translating iconic cookie and dessert flavors into beverage formats.

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