# Iconic Rapper-Inspired Sneakers Ceeze and Nike Pay Tribute to Biggie with New Coogi Air Max 1 By Niko Pajkovic | Published 2022-03-24 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/coogi-air-max-1 References: [hypebeast](https://hypebeast.com/2022/3/nike-air-max-1-coogi-ceeze-custom-release-information) & [ceezemc](https://www.ceezemc.com/) New York-based creative studio Ceeze has partnered with Brooklyn restaurant Elite Williamsburg and D’ussé Cognac to launch a Notorious B.I.G.-inspired Air Max 1 for Air Max Day 2022 called the Ceeze x Nike Coogi Air Max 1. Limited to just 22 models, Ceeze has designed an Air Max 1 that borrows directly from Biggie's personal style. The sneaker features a white base dressed with a reworked vintage "Coogi" sweater material, which is woven into its mid panels. In addition, the sneaker features white nappa overlays, a lambskin inner liner, light tan canvas underlays, washed-out gold stitching, and embroidered branding. For those interested, the Ceeze x Nike “Coogi” Air Max 1 is set to be released on March 26 and will be available on Ceeze's website. Image Credit: Ceeze ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 81% | Activity: 77% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Collaborations with Iconic Figures:** Taking inspiration from legendary personas and collaborating with their estates, businesses can create unique limited-edition products to attract a loyal fanbase. - **Customized Limited Edition Products:** Using vintage, rare materials, businesses can create exclusive product collections that tap into a nostalgia market and offer collectible value. - **Mixing Materials:** Introducing new materials and textures to iconic products can create a unique aesthetic that captures audiences' attention. ### Who This Affects Most - **Fashion:** The fashion industry can benefit from crossover collaborations and unique limited-edition products to appeal to a broader audience. - **Lifestyle:** The lifestyle industry can leverage customized products to appeal to niche consumers who prioritize uniqueness and exclusivity. - **Artistic Creations:** Using unorthodox materials to design exclusive products, businesses in the creative industry can develop practical yet artistic products that align with consumer preferences. ## Related on Trend Hunter - [Graffiti Artist-Made Rare Sneakers](https://www.trendhunter.com/trends/stash-1.md) - [Money-Inspired Footwear Collabs](https://www.trendhunter.com/trends/the-concepts-x-new-balance-1000.md) - [Collaborative Chunky Stealthy Sneakers](https://www.trendhunter.com/trends/honey-blacks.md) - [Rapper-Collaborative Colorful Sneakrs](https://www.trendhunter.com/trends/1906r-sneaker-7.md) - [Iconic Sneaker Anniversaries](https://www.trendhunter.com/trends/nike-air-max-day-1.md) - [Heritage Dress Sneakers](https://www.trendhunter.com/trends/air-max-rk61.md) - [Sneaker-Inspired Art Exhibitions](https://www.trendhunter.com/trends/drip.md) - [Multi-Color Spring Sneakers](https://www.trendhunter.com/trends/air-max-90-1.md) - [Bold Suede Sneakers](https://www.trendhunter.com/trends/action-bronson-x-new-balance-992.md)