# Bonbon-Patterned Sneaks These Converse Japan Oyatsu Candy Shoes are Perfect for Chocolate-Lovers By Summer Luu | Published 2010-12-30 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/converse-japan-oyatsu-candy References: [highsnobiety](http://www.highsnobiety.com/news/2010/12/27/converse-oyatsu-slip-on-candy-pack/) & [converse.co.jp](http://www.converse.co.jp/) These [Converse](https://www.trendhunter.com/trends/converse-allstar) Japan Oyatsu Candy Shoes are a preview of what's to come for the brand in the spring of 2011. Also named the Candy Pack, this set features two pairs of interestingly patterned sneakers. One has a [chocolate upper design](https://www.trendhunter.com/trends/golden-ticket-colorway), while the other one has a [colorful and vibrant candy design](https://www.trendhunter.com/trends/lebron-xxii). Both sneakers from the Converse Japan Oyatsu Candy collection are fit for any individual with a sweet-tooth and will surely lead you to crave candy every time these savory sneaks are worn. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 19% | Activity: 39% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Patterned Sneakers:** Opportunity for sneaker brands to create unique and eye-catching designs that appeal to specific niche markets. - **Food-inspired Footwear:** Potential for crossover collaborations between food brands and fashion labels to create limited edition footwear collections. - **Nostalgia Fashion:** Growing demand for fashion items that evoke feelings of nostalgia and childhood memories. ### Who This Affects Most - **Footwear:** Opportunity for footwear brands to experiment with innovative patterns and materials to create novelty products. - **Food & Beverage:** Opportunity for food and snack brands to explore branding partnerships with fashion labels for limited edition merchandise. - **Fashion:** Opportunity for fashion brands to tap into the trend of food-inspired and nostalgic designs to attract younger consumers. ## Related on Trend Hunter - [Japanese Artwork Sneakers](https://www.trendhunter.com/trends/converse-allstar.md) - [Shoe-Dessert Collaborations](https://www.trendhunter.com/trends/milk-bar-and-converse.md) - [Collaborative Treat-Inspired Footwear](https://www.trendhunter.com/trends/ground-up-and-hersey.md) - [Romantic Seasonal Sneaker Ranges](https://www.trendhunter.com/trends/converse-chucks-in-love.md) - [Singer-Designed Sneakers](https://www.trendhunter.com/trends/custom-chuck-taylor-all-star-charli-xcx-by-you.md) - [Pastel-Colored Valentine’s Day Footwear](https://www.trendhunter.com/trends/heydude-x-sweethearts-collection.md) - [Spring-Ready Textural Sneakers](https://www.trendhunter.com/trends/stssy-and-converse.md) - [Dazzling Crystal-Covered Sneakers](https://www.trendhunter.com/trends/converse-x-swarovski-chuck-70-de-luxe-squared.md) - [Dessert-Inspired Collaborative Shoes](https://www.trendhunter.com/trends/sweetness-of-kin.md)