# Subtle Monogram Branded Sneakers The Converse Chuck Taylors Boast Muted KITH Branding in Collab By Amy Duong | Published 2019-04-22 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/converse-chuck References: [hypebeast](https://hypebeast.com/2019/4/kith-classics-delivers-subtly-branded-converse-chuck-taylor-all-stars) & [instagram](https://www.instagram.com/kith/?utm_source=ig_embed) The signature [Converse](https://www.trendhunter.com/trends/cocacola-converse) [Chuck Taylor](https://www.trendhunter.com/trends/stranger-things-converse) sneaker model receives a new update with the collaborative efforts of New York-based retailer [KITH](https://www.trendhunter.com/trends/1906r-sneaker-4). The new collaborative pack features washed out jeans and jackets, as well as the new sneaker. The show is a reiterated version that arrives in two colorway options in total. The colorways highlight either a white or a black tonal completion, entitled black and 'parchment.' The iconic footwear model features a plethora of KITH branding all throughout the uppers, which are constructed from canvas materials. The KITH boxed logo is done in a similar shade to the foundation to blend in when being observed from afar. The timeless design is also accented with a leather lining to elevate the entire design overall. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 42% | Activity: 44% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Key Themes Behind This Trend - **Muted Branding:** Opportunity for brands to incorporate subtle and understated logos and branding into their products, creating a more sophisticated and minimalistic aesthetic. - **Collaborative Packs:** Increased collaboration between brands to create unique and limited edition product offerings, providing opportunities for cross-promotion and increased consumer interest. - **Canvas Materials:** Growing popularity of canvas materials in sneaker design, providing a durable and versatile option for footwear brands to experiment with. ### Where This Applies - **Fashion:** Fashion brands can explore new ways to incorporate subtle branding into their designs, allowing for more versatile and minimalistic fashion options. - **Retail:** Retailers can leverage collaborative efforts and limited edition packs to drive foot traffic and online sales, creating a sense of exclusivity and excitement for consumers. - **Footwear:** Footwear brands can capitalize on the popularity of canvas materials, offering consumers a durable and stylish option for sneakers with a unique texture and aesthetic. ## Related on Trend Hunter - [Collaborative Heritage Sneakers](https://www.trendhunter.com/trends/cocacola-converse.md) - [TV-Inspired Classic Sneakers](https://www.trendhunter.com/trends/stranger-things-converse.md) - [Distressed Sneaker Collaborations](https://www.trendhunter.com/trends/feng-chen-wang-and-converse.md) - [Metallic-Tinged Collaborative Sneakers](https://www.trendhunter.com/trends/1906r-sneaker-4.md) - [Singer-Designed Sneakers](https://www.trendhunter.com/trends/custom-chuck-taylor-all-star-charli-xcx-by-you.md) - [Spring-Ready Textural Sneakers](https://www.trendhunter.com/trends/stssy-and-converse.md) - [Deconstructed Canvas Shoes](https://www.trendhunter.com/trends/adererror.md) - [Canvas Slip-On Shoes](https://www.trendhunter.com/trends/kung-fu-slipon.md) - [Collaborative Stylish Tennis Collections](https://www.trendhunter.com/trends/quiet-please-collection.md)