# Captivating Content Charts Get Inspired by 21 Types of Content Marketing Ideas Readers Crave By Gil Cohen | Published 2013-06-17 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/content-marketing-ideas References: [bitrebels](http://www.bitrebels.com/social/21-types-of-content-readers-crave/) & [t2social](http://www.t2social.com/21-types-of-content-people-love-infographic/) This chart by Recession Solution provides plenty of inspiration for those who need to [brainstorm](https://www.trendhunter.com/trends/maqnet-ai) in order to come up with [interesting content](https://www.trendhunter.com/trends/ghostcontent) marketing ideas right away. Whether you own a blog, release promotional materials, run a website, write a column or practically anything else that requires coming up with creative and captivating content to catch the attention of others, this chart is a great place to start for some helpful hints. Even if it feels like you've lost touch with what is popular in the media these days, there are certain topics that never fail to please. Some of those notions are fairly intuitive such as "content that inspires us to action" or "content that reminds us that we matter," the types of content marketing ideas that people gobble up. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 44% | Activity: 42% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures) ## Key Themes ### What Makes This Trend Stand Out - **Interactive Content:** Brands in the content marketing industry can create interactive content to engage users and provide a unique experience. - **Micro-influencers:** The use of micro-influencers can provide an authentic and engaging approach to content marketing while reaching a targeted audience. - **User-generated Content:** Encouraging user-generated content can not only increase engagement but also provide a cost-effective solution for content creation. ### Sectors Adopting This - **Marketing:** Brands in the marketing industry can use these types of captivating content to engage audiences and increase brand awareness. - **PR:** PR professionals can use these content marketing ideas to generate positive publicity and reach new audiences. - **Advertising:** Advertising agencies can leverage these content ideas to create engaging and memorable campaigns for their clients. ## Related on Trend Hunter - [Content Idea Generators](https://www.trendhunter.com/trends/spin-the-wheel.md) - [Content Ideation Tools](https://www.trendhunter.com/trends/content-ideas-generator.md) - [Viral Video Databases](https://www.trendhunter.com/trends/viral-ideas.md) - [Inspiring Creator-Focused Decks](https://www.trendhunter.com/trends/tiktok-9.md) - [Inspirational Learning Management Tools](https://www.trendhunter.com/trends/get-inspired.md) - [Creative Text-to-Infographic Tools](https://www.trendhunter.com/trends/infographic-tools.md) - [Creative Journey Hubs](https://www.trendhunter.com/trends/contentcraft.md) - [Affiliate Marketing Guides](https://www.trendhunter.com/trends/affiliate-marketing-prompt-book.md) - [Content Repurposing Tools](https://www.trendhunter.com/trends/content-repurposing-tools.md)