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# Homey Contemporary Rustic Restaurants
Jon and Maša Kleinhample Were Inspired by Dinner Parties

By Kalin Ned | Published 2019-04-11 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/contemporary-rustic-restaurant
References: [dezeen](https://www.dezeen.com/2019/04/03/auburn-restaurant-oonagh-ryan-klein-agency-melrose-avenue-los-angeles/) & [auburnla](https://www.auburnla.com/)

Auburn is a contemporary rustic restaurant in Los Angeles. The establishment is built by LA-based architect Oonagh Ryan, while the ultra-cozy interior of the [fine dining destination](https://www.trendhunter.com/trends/conceptual-fine-dining) is overseen by desgin duo Jon and Maša Kleinhample who are the founders of local studio [Klein Agency](https://www.trendhunter.com/trends/klein-agency).

The aesthetics of the contemporary rustic restaurant are rooted in homey minimalism. The layout is open concept and the kitchen remains open, revealing to guests the preparation of their dishes. The interior is dominated by wooden accents that surely softened the vibe. When arranging the indoors of Auburn, Jon and Maša Kleinhample looked for inspiration to the "dinner parties held in their Belgium home." Thus, the restaurant receives a quaint aesthetic that is paired up with a European flair.

Photo Credits: [Nicole Franzen](http://www.nicolefranzen.com/)

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 90% | Activity: 64% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Contemporary Rustic Aesthetics:** The combination of homey minimalism and rustic accents in restaurant design presents opportunities for creating unique dining experiences.
- **Open Concept Restaurants:** The trend of open kitchens and dining areas allows for increased interaction between chefs and guests, offering possibilities for immersive dining experiences.
- **European-inspired Dining:** Drawing inspiration from European dinner parties, restaurants can tap into the charm and elegance of European cuisine and aesthetics to create a distinctive dining experience.

### Sectors Adopting This

- **Restaurant Design:** Incorporating contemporary rustic aesthetics into restaurant design offers disruptive innovation opportunities to create visually appealing and cozy dining spaces.
- **Hospitality:** The rise of open concept restaurants allows the hospitality industry to explore new ways of engaging guests and offering immersive dining experiences.
- **Culinary Experiences:** Providing European-inspired dining experiences presents opportunities for culinary businesses to introduce unique flavors and cultural nuances to their menus.

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