# Glam Grocery Editorials The Constance Jablonski Vogue Mexico Shoot is Refreshingly Elegant By Meghan Young | Published 2012-01-30 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/constance-jablonski-vogue-mexico References: [fashionising](http://www.fashionising.com/pictures/b--Overdressed-for-the-supermarket-18268.html) & [vogue.mx](http://www.vogue.mx) The [Constance Jablonski Vogue](https://www.trendhunter.com/trends/cashmere-skin) Mexico editorial transports people to another era in which women were always primped, preened and ready for glamorous outings -- even if that outing only involved the grocery store. As odd as model Jablonski may look picking up pineapples and jam in her Sunday best, the [supermarket setting](https://www.trendhunter.com/trends/erewhon-supermarket) highlights the elegant ensembles even more. Shot by Jean Francois Campos, the Constance Jablonski Vogue Mexico editorial follows a 60s theme, which gives the photo shoot some added context. Stylist Sarah Gore-Reeves concentrates on cladding Jablonski in vintage silhouettes that are rife with pretty pastel colors and [bold floral prints](https://www.trendhunter.com/trends/eva-green). The looks are perfect for springtime. Modest, delicate and refreshing, they will brighten up any wardrobe. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 76% | Activity: 58% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Vintage Fashion:** Disruptive innovation opportunity: Create a clothing line that combines vintage silhouettes with modern fabrics and technology, offering a unique blend of nostalgia and comfort. - **Supermarket Fashion:** Disruptive innovation opportunity: Develop a collection of elegant and stylish clothing specifically designed for people who want to make a fashion statement even during their routine trips to the supermarket. - **Springtime Pastels:** Disruptive innovation opportunity: Create a line of eco-friendly and sustainable fashion using pastel colors and floral prints inspired by the refreshing looks showcased in the Vogue Mexico editorial. ### Where This Applies - **Fashion:** Disruptive innovation opportunity: Utilize advanced manufacturing techniques such as 3D printing and sustainable materials to produce unique vintage-inspired clothing items for a niche market. - **Retail:** Disruptive innovation opportunity: Explore the concept of high-end supermarkets or fashion-focused grocery stores that provide an upscale shopping experience, merging fashion and food in an elegant setting. - **Photography:** Disruptive innovation opportunity: Experiment with innovative photography techniques, such as mixed reality, to create stunning editorial shoots that transport viewers to different eras and evoke powerful emotions. ## Related on Trend Hunter - [Gingham-Forward Apparel Edits](https://www.trendhunter.com/trends/maison-amorys-gingham-edit.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Boutique Grocery Makeovers](https://www.trendhunter.com/trends/womens-clothing-boutique.md) - [Modern-Day Travel Campaigns](https://www.trendhunter.com/trends/modernday-travel.md) - [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md) - [Nostalgic Winter Intimates Campaigns](https://www.trendhunter.com/trends/skims-holiday-campaign.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md)