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# Blatant Rip-Offs
Terminator: Sarah Connor Ad Copies Student Work

By mediterranean | Published 2008-05-04 | Naughty
Source: Trend Hunter, https://www.trendhunter.com/trends/conner-chronicles-ad
References: [gizmodo](http://gizmodo.com/386860/terminator-ad-is-a-rip+off-makes-sarah-connor-chronicles-even-worse-nsfw)

While being "inspired by" and "paying homage" to the work of another artist is one thing, blatantly copying someone's work without crediting them is another story. The fact that it's a [big player like Fox channel](https://www.trendhunter.com/trends/mwcurated) who is ripping the work of a student makes it much worse.

The new â€œTerminator - Sarah Connor Chroniclesâ€ advertisement clearly and liberally copies the work of an [advertisement student](https://www.trendhunter.com/trends/nobody-reads-ads) that had been posted on their blog several months ahead of the Fox campaign.

I think the resemblance is striking and obviously more than a coincidence.

All Fox needed to do was credit the poor student and pay him to use his work. What do you think?

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 88% | Activity: 68% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty)

## Key Themes

### Why This Trend Is Growing

- **Blatant Copying:** Opportunity for businesses to develop stricter policies and guidelines to prevent blatant copying of others' work without proper credit or compensation.
- **Ethical Advertising:** Opportunity for businesses to prioritize ethical practices in advertising, including giving credit and compensation to creators of original work.
- **Transparency in Media:** Opportunity for businesses in the media industry to be transparent and accountable for their actions, particularly when it comes to using others' work without permission or credit.

### Industries Being Reshaped

- **Advertising:** Opportunity for the advertising industry to implement ethical guidelines and policies to prevent blatant copying and ensure fair compensation for creators.
- **Media:** Opportunity for the media industry to uphold transparency and accountability by avoiding the use of others' work without proper credit or compensation.
- **Education:** Opportunity for educational institutions to educate students and professionals about copyright laws and ethical practices in the creative industry.

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