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# Diamond-Encrusted Smartwatches
TAG Heuer's 'Connected Modular 45' is a Smart Luxury Model

By Joey Haar | Published 2018-01-16 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/connected-modular-45
References: [engadget](https://www.engadget.com/2018/01/16/tag-heuer-covered-its-connected-modular-45-smartwatch-in-real-diamonds/) & [tagheuer](https://www.tagheuer.com/en-us/tag-heuer-novelties-geneva-days-2018)

Smartwatches are a regular sight, and even [luxury smartwatches](https://www.trendhunter.com/trends/huawei-watch-5-10th-anniversary-edition) have been released already, but the Connected Modular 45 from TAG Heuer takes that expense to another level. The watch is an updated version of the $1,600 model that was released last year, although the update comes in the form of hardware rather than software. To be specific, the new, Full Diamond version of the Connected Modular 45 comes with 589 diamonds covering its entire casing and band, for a grand total of 23.35 carats.

Considering all that rock, it should come as no surprise that TAG Heuer's ultra-luxe smartwatch has taken up the mantle as the world's [most expensive smartwatch](https://www.trendhunter.com/trends/rare-ring). Priced at $197,000, only the richest of the rich will have the opportunity to show of the Connected Modular 45's shine.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 44% | Activity: 35% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury)

## Key Themes

### What Makes This Trend Stand Out

- **Luxury Smartwatches:** Developing luxury smartwatches with high-end materials and features.
- **Diamond-encrusted Wearables:** Incorporating diamonds and precious stones into wearable technology.
- **Ultra-luxe Gadgets:** Creating high-end smart devices with extravagant price tags.

### Sectors Adopting This

- **Luxury Goods:** The luxury goods industry can explore new opportunities in creating high-end wearable tech.
- **Jewelry:** The jewelry industry can leverage the demand for diamond-encrusted wearables by collaborating with tech companies.
- **Consumer Electronics:** Consumer electronics companies can enter the luxury market by developing ultra-luxe gadgets with advanced features.

## Related on Trend Hunter

- [Luxe Diamond Watch Cases](https://www.trendhunter.com/trends/golden-concept.md)
- [Diamond Smartwatch Cases](https://www.trendhunter.com/trends/golden-concept-1.md)
- [High-End Timepiece Smartwatches](https://www.trendhunter.com/trends/hublot-big-bang-e-gen-3.md)
- [Gilded Smartwatch Models](https://www.trendhunter.com/trends/caviar-apple-watch-series-7.md)
- [Branded Racing Smartwatches](https://www.trendhunter.com/trends/tag-heuer-timepiece.md)
- [Collaborative Golfer Smartwatches](https://www.trendhunter.com/trends/tag-heuer-connected-calibre-e4-x-malbon-golf-edition.md)
- [Durable Luxury Watches](https://www.trendhunter.com/trends/durable-luxury-watches-the-new-full-metal-gshock-models-are-rugged-but-eleg.md)
- [Hypercar-Inspired Luxury Watches](https://www.trendhunter.com/trends/tourbillon-baguette.md)
- [Feature-Packed Smartwatches](https://www.trendhunter.com/trends/galaxy-watch-ultra.md)
