# Connected Hearing Aid Devices Oticon's HearingFitness is Centered Around Health Improvement By Kalin Ned | Published 2018-09-13 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/connected-hearing-aid References: [businesswire](https://www.businesswire.com/news/home/20180912005760/en/Oticon-Launches-HearingFitness-People-Improve-Hearing-Health) & [oticon](https://www.oticon.com/solutions/opn-wireless-connectivity#FitnessTrackerApp) Oticon's newest connected hearing aid technology is beneficial to user's health as the gadget coaches them to better hearing. The tool is "a first-of-its-kind" and it truly empowers individuals "to take control of their hearing health." Essentially, HearingFitness takes cues of [smart technology in sports wearables](https://www.trendhunter.com/trends/hearing-wearables). The device senses the environment and gathers data about usage, surroundings, and other relevant behavioral changes or patterns that contribute to the state of one's hearing. The connected hearing aid is a testimony of Oticon's dedication to understanding the needs of its consumer. It provides users with data and advice that contribute to healthy bodies, minds, and overall lifestyles through reachable [daily hearing goals, progress-tracking](https://www.trendhunter.com/trends/aipowered-hearing-aids) and the quality of outside environments. In addition, the connected hearing aid can be used as a stereo-boost for TVs and music. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 53% | Activity: 63% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Boomers](https://www.trendhunter.com/boomers) ## Key Themes ### Key Themes Behind This Trend - **Connected Hearing Aid Technology:** Disruptive innovation opportunity: Explore the integration of smart technology and data gathering in hearing aids to improve users' overall hearing health. - **Data-driven Health Improvement:** Disruptive innovation opportunity: Develop tools and devices that use data and analytics to provide personalized advice and goals for improving individual health and well-being. - **Wearable Technology in Healthcare:** Disruptive innovation opportunity: Explore the application of wearable technology, like sports wearables, in healthcare devices to empower individuals to take control of their health. ### Where This Applies - **Healthcare Technology:** Disruptive innovation opportunity: Extend the use of connected hearing aid technology to create new healthcare solutions that focus on improving overall health and well-being. - **Wearable Device Industry:** Disruptive innovation opportunity: Collaborate with hearing aid manufacturers to develop wearable devices that integrate with hearing aids to provide additional functionalities. - **Data Analytics Industry:** Disruptive innovation opportunity: Develop advanced data analytics tools and software that can analyze gathered data from healthcare devices, like connected hearing aids, to provide meaningful insights and personalized recommendations. ## Related on Trend Hunter - [AI-Enabled Hearing Aids](https://www.trendhunter.com/trends/audibel.md) - [Touchscreen-Equipped Hearing Aids](https://www.trendhunter.com/trends/overthecounter-hearing-aid-model.md) - [AI-Powered Wireless Hearing Aids](https://www.trendhunter.com/trends/wireless-hearing-aids.md) - [Comfortable Hearing Aids](https://www.trendhunter.com/trends/comfortable-hearing-aids.md) - [AI-Enabled Hearing Aids](https://www.trendhunter.com/trends/eargo-6.md) - [Mood-Boosting Hearing Aids](https://www.trendhunter.com/trends/viron.md) - [Multifunctional Hearing Aid Earbuds](https://www.trendhunter.com/trends/jlab-hear.md) - [Natural Hearing-Promoting Aids](https://www.trendhunter.com/trends/smartric-hearing-aid.md) - [Nearly Invisible Hearing Aids](https://www.trendhunter.com/trends/core-one-pro.md)