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# Ultra-Luxe Titanium Smart Watches
Tag Heuer Has Released the 'Connected Bright Black Edition'

By Niko Pajkovic | Published 2021-09-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/connected-bright-black-edition
References: [maxim](https://www.maxim.com/gear/tag-heuer-connected-bright-black-edition-is-a-smartwatch-with-refined-luxury-style) & [tagheuer](https://www.tagheuer.com/)

Swiss luxury watchmaker [Tag Heuer](https://www.trendhunter.com/trends/tag-heuer-timepiece) has unveiled the 'Connected Bright Black Edition' smartwatch, the latest installment to the brand's [ultra-luxe 'Connected' line](https://www.trendhunter.com/trends/coros-apex-4).

The sleek new timepiece presents a sophisticated black and gold upgrade. The 45mm watch is crafted using DLC Grade 2 titanium and features Wear-OS technology, a 1.39-inch OLED display, 50M water resistance, and various intelligent sensors, including an accelerometer and a heart rate monitor. In addition, the watch can pair with the '[Tag Heuer Sport](https://www.trendhunter.com/trends/tag-heuer-extreme-sport-collection)' app, which allows users to track their performance data across a wide range of sports and activities.

Design-wise the timepiece presents an exceptionally classy look boasting a black mirror-polished ceramic bezel with gold lacquer, black steel push buttons, and a black steel crown. A nice touch, the DLC Grade 2 titanium used on the watch's body is sandblasted, giving it an attractive matte finish.

Image Credit: Tag Heuer

## Trend Insights (Trend Hunter)

- Score: 6.2/10
- Popularity: 90% | Activity: 87% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### Key Themes Behind This Trend

- **Luxury Smart Watches:** There is an opportunity to disrupt traditional high-end watchmaking by incorporating smart technology.
- **Titanium as a Luxury Material:** More luxury brands can experiment with using titanium as a premium material for high-end products.
- **Integration of Activity Tracking in Luxury Watches:** Luxury watch brands can further integrate health and activity tracking features in their products to appeal to fitness-conscious consumers who still desire luxury fashion statements.

### Where This Applies

- **Luxury Watchmaking:** The luxury watchmaking industry can incorporate modern technology features to attract new consumers and remain relevant in changing markets.
- **Tech Wearables:** Smart technology companies can collaborate with high-end fashion designers to produce a new line of luxury wearables that combine fashion and function.
- **Fitness Tracking:** The fitness tracking industry can partner with luxury watchmakers to develop new products aimed at consumers who desire both luxury and the ability to track their fitness and wellness data.

## Related on Trend Hunter

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- [Stealthy Smartwatch Finishes](https://www.trendhunter.com/trends/the-apple-watch-ultra-2.md)
- [Collaborative Golfer Smartwatches](https://www.trendhunter.com/trends/tag-heuer-connected-calibre-e4-x-malbon-golf-edition.md)
- [Connected Titanium Timepieces](https://www.trendhunter.com/trends/casio-gshock-mrgb2100r2a.md)
- [Titanium Racing Watches](https://www.trendhunter.com/trends/chronograph-air-1.md)
- [High-End Timepiece Smartwatches](https://www.trendhunter.com/trends/hublot-big-bang-e-gen-3.md)
- [Sleek Titanium Smartwatch Bands](https://www.trendhunter.com/trends/watch-ultra.md)
- [Outback-Inspired Timepieces](https://www.trendhunter.com/trends/aquaracer-solargraph-sundowner.md)
- [Midcentury-Inspired Timepieces](https://www.trendhunter.com/trends/tag-heuer-carrera-glassbox-chronograph.md)
