# Condom-Inspired High Fashion Lines Moschino and H&M Take on Condom Fashion for in Latest Collab By Kalin Ned | Published 2018-10-25 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/condom-fashion References: [designtaxi](https://designtaxi.com/news/402113/You-Can-Now-Wear-Condoms-On-Your-Ears-From-H-M-x-Moschino-s-New-Collection/) & [about.hm](http://about.hm.com/en/media/gallery/hm/fashion.html) Condom fashion can mean a lot of things. Haute couture house [Moschino](https://www.trendhunter.com/trends/moschino-x-milano-handbag) and contemporary retailer [H&M](https://www.trendhunter.com/trends/femininity-in-bloom) transcribe the concept to Ready-to-Wear pieces. The two brands took the [safe sex emblem](https://www.trendhunter.com/trends/manforce-condoms) and recreated it as jewelry and clothing. The approach is daring but not unexpected. Albeit not the most provocative thing on the runway of late, the Moschino x H&M collab is sure to turn heads. The condom fashion pieces are an attempt for the brands to stay relevant — "still be new, still feel fresh" as Moschino Creative Director Jeremy Scott put it, in the ever-evolving landscape of the industry. Scheduled to launch on November 8th, 2018, the suggestive, safe sex-promoting offerings are accurately described as "humor meets haute couture meets the street." In addition to its condom fashion pieces, the Moschino tv H&M also boasts youthful, future-forward streetwear. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 94% | Activity: 94% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Condom Fashion:** The trend of incorporating condom-inspired designs into high fashion lines offers a disruptive innovation opportunity for the fashion industry to push boundaries and challenge societal norms. - **Collaborative Collections:** The rise of collaborative collections between high-end couture houses and contemporary retailers presents a disruptive innovation opportunity for both industries to combine their unique aesthetics and reach a wider audience. - **Humor in Fashion:** The incorporation of humor in fashion, such as the Moschino x H&M collaboration, opens up a disruptive innovation opportunity for designers to inject playfulness and wit into their collections, creating unique and memorable experiences for consumers. ### Where This Applies - **Fashion Industry:** The condom-inspired high fashion trend offers a disruptive innovation opportunity for the fashion industry to push boundaries and experiment with unconventional designs that challenge traditional notions of style. - **Retail Industry:** The collaboration between high fashion couture houses and contemporary retailers presents a disruptive innovation opportunity for the retail industry to offer exclusive and unique collections that cater to a diverse range of consumer preferences. - **Jewelry Industry:** The incorporation of condom-inspired jewelry pieces in high fashion collections provides a disruptive innovation opportunity for the jewelry industry to explore uncharted design territories and appeal to a bold and adventurous consumer base. ## Related on Trend Hunter - [Quirky Luxury Collabs](https://www.trendhunter.com/trends/moschino-x-milano-handbag.md) - [Condom Brand Bundles](https://www.trendhunter.com/trends/condom-brand1.md) - [Feminine Spring Apparel Collabs](https://www.trendhunter.com/trends/femininity-in-bloom.md) - [Sexual Wellness Streetwear Collabs](https://www.trendhunter.com/trends/goat-condom.md) - [Avant-Garde High Streetwear](https://www.trendhunter.com/trends/hm-x-glenn-martens.md) - [Couture Ketchup Dresses](https://www.trendhunter.com/trends/la-robe-ketchup.md) - [Collaborative Circular Collections](https://www.trendhunter.com/trends/heron-preston-1.md) - [Glam Indian Apparel](https://www.trendhunter.com/trends/anamika-khanna-x-hm.md) - [High Fashion Clog Collabs](https://www.trendhunter.com/trends/crocs-x-jean-paul-gaultier.md)