# Mix-In Conditioner Treatments Pantene's Moisture Mix-In Treatment Enhances Everyday Conditioners By Laura McQuarrie | Published 2020-12-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/conditioner-treatment References: [allure](https://www.allure.com/gallery/new-drugstore-beauty-makeup-hair-skin-products-2021/) & [pantene](https://pantene.com/en-us/product/miracle-rescue-moisture-mix-in-treatment) [Pantene's](https://www.trendhunter.com/trends/pantenes-new-campaign) mix-in conditioner treatment shares a simple way to get more from an everyday conditioner by enriching it with ultra-nourishing ingredients like provitamin B5, lipids and avocado oil. The Pantene Miracle Rescue Moisture Mix-In Treatment is part of the brand-new Miracle Rescue collection, which is full of solutions for [repairing damaged hair](https://www.trendhunter.com/trends/repair-mask). Knowing that dry, damaged hair benefits from a boost of hydration, Pantene created a nutrient-rich formula that can be added to [regular Pantene conditioner](https://www.trendhunter.com/trends/honey-water-moisture-conditioner), so that people can rebuild and restore their hair without having to drastically change their usual routines. Just as there are many skincare boosters that can be mixed into a variety of favorite products to enhance their benefits, new hair care products are being created to offer consumers just as much flexibility when it comes to customization. Image Credit: Pantene ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 51% | Activity: 45% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hair](https://www.trendhunter.com/hair) ## Key Themes ### Key Themes Behind This Trend - **Customizable Conditioner:** There is an opportunity for disruption in the hair care industry by creating customizable conditioner solutions, such as mix-in treatments, that allow consumers to enhance their everyday conditioners with additional nourishing ingredients. - **Skincare-inspired Hair Care:** Inspiration can be drawn from the skincare industry for hair care, as both industries are offering mix-in boosters that can enhance the benefits of everyday products. - **Damaged Hair Repair:** There is room for innovation in the hair care industry in the form of products that are specifically designed to repair damaged hair, such as Pantene's Miracle Rescue Moisture Mix-In Treatment. ### Where This Applies - **Hair Care:** The hair care industry can benefit from innovations in customizable and specialized products that cater to specific hair needs and provide solutions for damaged hair. - **Skincare:** The skincare industry can explore opportunities in creating mix-in boosters that can be added to everyday products to enhance their benefits, as seen in the hair care market. - **Cosmetics:** Cosmetic brands can expand their product offerings by introducing mix-in treatments like Pantene's Miracle Rescue Moisture Mix-In Treatment that offer personalized and customizable solutions for consumers. ## Related on Trend Hunter - [Hair-Repairing Leave-In Treatments](https://www.trendhunter.com/trends/leavein-treatments.md) - [Ultra-Hydrating Leave-In Hair Treatments](https://www.trendhunter.com/trends/hydrating-leavein-hair-treatment.md) - [Superfood-Backed Haircare Products](https://www.trendhunter.com/trends/deep-conditioning-treatments.md) - [20-in-1 Hair Treatment Sprays](https://www.trendhunter.com/trends/incredilox.md) - [Nourishing Hair Care Mists](https://www.trendhunter.com/trends/moroccanoil-treatment-mist.md) - [Customized Reparative Conditioners](https://www.trendhunter.com/trends/restore-conditioner.md) - [Honey-Infused Hair Conditioners](https://www.trendhunter.com/trends/honey-water-moisture-conditioner.md) - [Reparative Leave-In Conditioners](https://www.trendhunter.com/trends/olaplex-leave-in-conditioner.md) - [Leave-In Hair-Healing Treatments](https://www.trendhunter.com/trends/soy-protein-leave-in.md)