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# Life-Sized LEGO Blocks
Tara Ketchum's Concrete LEGO Blocks are Solid

By Olivia123 | Published 2011-07-01 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/concrete-lego-blocks
References: [theawesomer](http://theawesomer.com/concrete-building-blocks/109991/) & [etsy](http://www.etsy.com/listing/62137715/concrete-building-blocks-set-of-6?ref=pr_shop)

Who says grownups can't have fun too? These concrete [LEGO](https://www.trendhunter.com/trends/lego-luggage) blocks are for anyone with a passion for stackin'.

Tara Ketchum is the clever creator of these concrete LEGO blocks. Ketchum realized that people of all ages share a love for building structures. Many children grow up playing with [building blocks](https://www.trendhunter.com/trends/botanicals-creativity-workshop), and she wanted to continue the tradition into adulthood. The resulting product are life-size LEGO bricks -- notches and all. These blocks can connect and stack, just like little [LEGOs](https://www.trendhunter.com/trends/brooklyns-architectural-history) can.

Build an invincible fortress or chic shelter with these fun concrete LEGO blocks.

**Implications** - Consumers embrace products that induce in them feelings of nostalgia; they appreciate them for their ability to remind them of pleasant past experiences. Products such as this one are popular because they make reference to a major element of popular culture which consumers can relate to. Companies should incorporate elements of popular culture into their product designs if they want to appeal to a wider demographic.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 56% | Activity: 65% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys)

## Key Themes

### Key Themes Behind This Trend

- **Nostalgia-inducing Products:** Companies should create products that remind consumers of pleasant past experiences to appeal to a wider demographic.
- **Life-size Versions:** Creating life-size versions of popular toys or objects can generate excitement and appeal to both children and adults.
- **Interactive Building Experiences:** Incorporating interactive elements into building products can enhance engagement and the overall user experience.

### Where This Applies

- **Construction and Building Materials:** The construction industry can explore the use of unconventional materials like concrete LEGO blocks to create innovative structures.
- **Children's Toy Industry:** Toy companies can create life-size versions of popular building toys to attract both children and adults.
- **Home Decor and Design:** Home decor companies can incorporate interactive building experiences into their products to offer unique and engaging design solutions.

## Related on Trend Hunter

- [Building Block-Inspired Suitcases](https://www.trendhunter.com/trends/lego-luggage.md)
- [Building Block Decor Collections](https://www.trendhunter.com/trends/pottery-barn-kids-x-lego-collection.md)
- [Lego-Centric Apps](https://www.trendhunter.com/trends/brick-my-world.md)
- [Leather Toy-Block Briefcases](https://www.trendhunter.com/trends/leather-lego-briefcase.md)
- [Adult-Only Building Block Events](https://www.trendhunter.com/trends/lego-late.md)
- [Antique-Style Building Block Lamps](https://www.trendhunter.com/trends/lego-ideas-led-lamp.md)
- [Cartoon Creature Building Blocks](https://www.trendhunter.com/trends/lego-pokmon-sets.md)
- [Block Puzzle Modular Dollhouses](https://www.trendhunter.com/trends/dollhouse-concept.md)
- [Building Block Bouquets](https://www.trendhunter.com/trends/bouquet-of-roses.md)
