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# Cemented Fortresses
The Big Bad Wolf Won't Blow Down the Concrete House by Bak Architects

By Meghan Young | Published 2010-01-24 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/concrete-house
References: [contemporist](http://www.contemporist.com/2010/01/22/concrete-house-in-mar-azul-forest-by-bak-architects/) & [bakarquitectos.ar](http://www.bakarquitectos.com.ar/)

Ok, so this Concrete House is a house (as evident by its name), not a fortress. To me, however, it looks just as menacing, although in a more modern and even chic manner.

Designed by BAK Architects, the Concrete House is built in the Mar Azul Forest. Looking more like a wooden abode because of its texture and natural surrounding, the more one looks upon the Concrete House, the more interesting and appealing it appears.

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 96% | Activity: 79% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Concrete Architecture:** There is an opportunity to disrupt the building industry with cost-effective, sustainable and modern concrete architecture designs.
- **Modern Forest Homes:** The trend of building modern homes in the forest will provide an opportunity to develop innovative ideas in eco-friendly building materials and designs that blend in with nature.
- **Chic Fortress Design:** There is an opportunity to disrupt fortress design through incorporating innovative, chic and modern elements to create visually appealing and functional structures.

### Sectors Adopting This

- **Construction Industry:** The construction industry can leverage on the trend of concrete architecture construction to drive growth through investment in innovative cost-effective and eco-friendly building materials.
- **Architecture Industry:** The architecture industry can leverage on the trend of modern forest homes and innovative designs in fortress buildings to drive growth through investment in sustainable and cutting-edge designs.
- **Interior Design Industry:** The interior design industry can leverage on the trend of chic fortress design to create contemporary and appealing interior designs for functional spaces with an emphasis on safety and security.

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