# Mock iPhone Treats The Comte 'Ifong' Mimics Apple Smartphone Packaging and Design By Jordy E | Published 2012-07-13 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/comte-ifong References: [gizmodo](http://gizmodo.com/5924376/unboxing-and-eating-taiwans-most-delicious-iphone-snack/gallery/1?tag=apple) & [comte.tw](http://www.comte.com.tw/product_introduce.php?PP_Id=62) Taiwanese bakery Comte's 'iFong' treat marks the beginning of smartphone cuisine. While mock tablet features have become the focus of shower curtains, furniture pieces and backpack designs (just to name a few), their imitation in the kitchen has been relegated to only the most technologically savvy chefs. The culinary experts at Comte have changed up the game. The iFong package contains 6 freshly made [pineapple cakes](https://www.trendhunter.com/trends/hello-kitty-friends-lunar-new-year-pineapple-cake-gift-box). Zero preservatives adds to the digital enticement, not to mention the assortment of [sweet and savory jam fillings](https://www.trendhunter.com/trends/oreoid-orchard-limited-edition-cookie-pack). Faux applications that read "Pure Handmade" and "20 Days of Taste" are just like the small slogans found on handheld touchpads, a definite source of appeal for the modern foodie. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 77% | Activity: 79% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Key Themes Behind This Trend - **Smartphone-inspired Cuisine:** The trend of imitating smartphone packaging and design in food products is on the rise, offering new opportunities for chefs to create unique and eye-catching treats. - **Faux-tech Marketing:** The use of mock smartphone features and slogans in food packaging offers a disruptive opportunity for marketing and branding in the food industry. - **Preservative-free Foods:** The demand for technologically inspired food products that are also free of preservatives can lead to innovative products and new market opportunities for food companies. ### Where This Applies - **Food Industry:** The food industry can leverage the trend of smartphone-inspired cuisine by offering unique and visually appealing products that satisfy modern foodies. - **Packaging Industry:** The packaging industry has a disruptive opportunity to create innovative and tech-inspired packaging designs that attract consumers in the food market. - **Marketing and Advertising Industry:** The use of mock smartphone features and slogans in food packaging requires marketing and advertising expertise, offering new opportunities for industry professionals to create disruptive campaigns and expand their portfolios. ## Related on Trend Hunter - [Precisely Made Edible Earbuds](https://www.trendhunter.com/trends/candy-airpods.md) - [Pocketable Handheld Devices](https://www.trendhunter.com/trends/apple-watch1.md) - [Sea-Inspired Anti-Smartphone Cocktails](https://www.trendhunter.com/trends/smartphonefasting-sour.md) - [Cardboard-Resembling Illusion Cakes](https://www.trendhunter.com/trends/cardboard-cake.md) - [Festive Fashion-Branded Cakes](https://www.trendhunter.com/trends/moschino-martesana-golden-panettone.md) - [Vintage Grocery-Themed Accessories](https://www.trendhunter.com/trends/kakao-friends-1.md) - [Football-Themed Pastry Treats](https://www.trendhunter.com/trends/footballthemed-pastry-treats.md) - [Burger-Inspired Snack Cakes](https://www.trendhunter.com/trends/choco-burger.md) - [Food-Inspired Tech Accessories](https://www.trendhunter.com/trends/vandy-the-pink-3.md)