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# Compact USB Speakers
The 'Ovo' Speakers Prioritize Sound Quality and Portability Above All Else

By Rahul Kalvapalle | Published 2018-04-18 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/compact-usb-speakers
References: [japantimes.co.jp](https://www.japantimes.co.jp/life/2018/04/15/digital/gadget-scoop-slush-tokyo/#.WtPBhS7wbRY/) & [greenfunding.jp](https://greenfunding.jp/lab/projects/2095)

South Korean company JDSound has unveiled a new set of USB speakers that are designed to simplify the process of listening to music or the radio.

In a [multimedia speaker market](https://www.trendhunter.com/trends/tivoli-audio-boutique) that is increasingly characterized by extremely complicated speakers that come with all manner of buttons, knobs, jacks and plugins, JDSound's '[Ovo](https://www.trendhunter.com/trends/casetify-4)' speaker keeps things remarkably simple. The speaker uses a USB connection instead of Bluetooth to guarantee better sound quality and remove the need for extra bells and whistles. In fact, these USB speakers don't even have a power button and activate automatically upon being plugged into a device.

Available for purchase on the Green Funding crowdfunding website, the Ovo USB speakers are a great option for anyone looking for a [compact speaker](https://www.trendhunter.com/trends/stormbox-mini) that's high in sound quality and low on frills.

## Trend Insights (Trend Hunter)

- Score: 0.8/10
- Popularity: 5% | Activity: 12% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### Why This Trend Is Growing

- **Simplified USB Speakers:** The trend of simplified USB speakers offers a disruption opportunity by focusing on user-friendly design and improved sound quality.
- **USB Over Bluetooth:** The shift towards USB connection instead of Bluetooth in speakers presents an opportunity for disruptive innovation by providing better sound quality and eliminating the need for additional features.
- **Compact and Portable Speakers:** The trend of compact and portable speakers opens up avenues for disruptive innovation by offering high-quality sound in a small and easily transportable package.

### Industries Being Reshaped

- **Consumer Electronics:** The consumer electronics industry can leverage the trend of simplified USB speakers to create innovative products that prioritize user experience and sound quality.
- **Audio Equipment:** The audio equipment industry can tap into the USB over Bluetooth trend to develop cutting-edge speakers that offer improved sound quality and greater convenience.
- **Crowdfunding:** The crowdfunding industry can capitalize on the trend of compact and portable speakers by supporting campaigns that focus on innovative, high-quality, and easily transportable speaker designs.

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