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# Playful Low-Cost Instant Cameras
The Canon CLIQ Compact Instant Camera Creates Physical Keepsakes

By Michael Hemsworth | Published 2019-03-29 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/compact-instant-camera
References: [geeky-gadgets](https://www.geeky-gadgets.com/canon-cliq-compact-instant-camera-29-03-2019/) & [usanon](https://www.usa.canon.com/internet/portal/us/home/support/details/printers/mobile-compact-printer/ivy-cliq-instant-camera-printer/ivy-cliq-instant-camera-printer)

Instant photography has experienced something of a resurgence in recent years as consumers seek out ways to create [physical keepsakes](https://www.trendhunter.com/trends/fujifilm-instax-mini-link-3) in addition to digital ones, which is seeing new solutions like the [Canon](https://www.trendhunter.com/trends/canon-ivy-2) CLIQ compact instant camera be introduced.

Set to be available for purchase in April, the camera will come supplied with 10 photo paper sheets to let users take photos that are two inches by three inches in size. The camera will come in three finish options including Sapphire Blue, Pearl White and Ruby Red to make it highly applicable for younger consumers with a penchant for stylish technology.

The Canon CLIQ compact instant camera is targeted at younger demographics who are seeking a new kind of photography experience outside of their smartphone.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 46% | Activity: 45% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography)

## Key Themes

### What's Driving This Trend

- **Resurgence of Instant Photography:** The growing demand for physical keepsakes alongside digital ones is driving the resurgence of instant photography.
- **Compact Instant Cameras:** Compact instant cameras are becoming popular among consumers who want a convenient and playful photography experience.
- **Stylish Technology for Younger Consumers:** Younger demographics are looking for stylish and fashionable instant cameras that reflect their personal style.

### Who This Affects Most

- **Photography:** The photography industry can capitalize on the resurgence of instant photography by introducing innovative products that blend digital and physical elements.
- **Consumer Electronics:** The consumer electronics industry can tap into the demand for compact instant cameras by developing advanced models with improved features and connectivity options.
- **Fashion and Lifestyle:** The fashion and lifestyle industry can collaborate with camera brands to create stylish instant cameras that appeal to younger consumers and align with their personal style.

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