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# Coffee Shop Outreach Schemes
This Community Outreach Scheme Involves On-Site Training at Starbucks

By Katherine Pendrill | Published 2016-04-06 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/community-outreach-scheme
References: [prote.in](https://www.prote.in/feed/starbucks-announce-new-community-outreach-scheme) & [businesswire](http://www.businesswire.com/news/home/20160307005435/en/Starbucks-Opens-Jamaica-Neighborhood-Queens-NY-Nationwide)

[Starbucks](https://www.trendhunter.com/trends/inclusive-spaces-framework) recently announced that it will be launching a new community outreach scheme in New York City's Jamaica Queens neighborhood. While the [global coffee chain](https://www.trendhunter.com/trends/starbucks-selfservice-kiosks) already provides jobs for many young people, now the company is going a step further by proving extra resources for those in certain neighborhoods.

Starbucks' new community outreach scheme is part of a partnership with the non-profit organization Queens Community House and the [YMCA's](https://www.trendhunter.com/trends/enclosed-sleep-pod) Y Road Centre. Together, the organizations will work to create special in-store spaces that provide on-site training and customer service workshops. The goal of the program is to provide teenagers and young adults in certain neighborhoods with meaningful job training and greater employment opportunities.

The new initiative demonstrates how chains can use their influence to promote economic development and support community engagement in underserved neighborhoods.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 35% | Activity: 52% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness)

## Key Themes

### Key Themes Behind This Trend

- **Community Outreach Schemes:** Companies partnering with non-profit organizations to create job training opportunities in underserved neighborhoods.
- **On-site Training Programs:** Coffee chains creating in-store spaces for on-site training and customer service workshops for teens and young adults in certain neighborhoods.
- **Employment Opportunities:** Providing meaningful job training and creating employment opportunities for young people in underserved communities.

### Where This Applies

- **Coffee Chains:** Opportunities for coffee chains to partner with non-profit organizations to provide job training and customer service workshops in underserved neighborhoods.
- **Non-profit Organizations:** Opportunities for non-profit organizations to partner with coffee chains to create job training opportunities in underserved communities.
- **Youth Employment Programs:** Opportunities to create and expand youth employment programs in underserved neighborhoods with the help of corporate partnerships.

## Related on Trend Hunter

- [Retail Accessibility Frameworks](https://www.trendhunter.com/trends/inclusive-spaces-framework.md)
- [QSR Hunger Initiatives](https://www.trendhunter.com/trends/foodshare-program.md)
- [Abandoned Coffee Shop Strategies](https://www.trendhunter.com/trends/abandoned-coffee-shop.md)
- [Restored Cafe Culture Retailers](https://www.trendhunter.com/trends/starbucks-coffee-house.md)
- [Cafe-Focused Consulting Services](https://www.trendhunter.com/trends/crimson-cup.md)
- [Complimentary Coffee Campaigns](https://www.trendhunter.com/trends/starbucks-and-nhs-charities-together.md)
- [Reusable Cup Programs](https://www.trendhunter.com/trends/collaborative-reuse-project.md)
- [Coffee-Focused Education Programs](https://www.trendhunter.com/trends/2025-educational-programming.md)
- [Collaborative Coffee Expansions](https://www.trendhunter.com/trends/coffee-expansion.md)
