# Skintight Superhero Ensembles These Marvel Pajama Sets Will Definitely Keep You Up at Night By David Halpert | Published 2011-04-19 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/comics-t-shirts-women-marvel References: [bleedingcool](http://www.bleedingcool.com/2011/04/18/pajamas-to-give-you-marvel-women-physiques/) & [spencersonline](http://www.spencersonline.com/product/rl-black-widow-pj-sm/) Do you have an undying love for comic books? Do you also have a girlfriend? Most nerds would consider that having your cake and eating too, but if your girlfriend is as big a comic book fan as you are, then you might want to consider giving her one of these fantastic [Marvel](https://www.trendhunter.com/trends/comic-book-heros) Pajama Sets. Distributed by popular web retailer Spencer Gifts, these Marvel Pajama Sets are meant to resemble five of the greatest female superheroes released by Marvel (Black Widow, She-Hulk, Captain America, Emma Frost, and Spider Woman respectively). The shirts come in three sizes, with each capable of transforming your girlfriend into a superhero by night. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 66% | Activity: 77% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Key Themes Behind This Trend - **Superhero Pajama Sets:** Novelty clothing items that have the power to turn an ordinary event like sleep into a fun activity with superhero themes. - **Female Superheroes Apparel:** Unique way to incorporate female superheroes into fashion appeals to both comic book fans and fashion enthusiasts alike. - **Nerd Fashion:** A fast-growing style trend that caters to people who want to showcase their love for comics while making a statement through their look. ### Where This Applies - **Apparel:** The apparel industry has the opportunity to diversify their offerings and create fun, creative, and cool superhero-themed products for consumers. - **E-commerce:** Sub-niche lines of clothing can do well because of targeted marketing on e-commerce sites like Spencer Gifts where the eager comic book fans are more likely to shop. - **Cosplay:** Since cosplaying is becoming a mainstream hobby, there is an opportunity for brands to create licensed superhero costumes, or costume segments that will make cosplayers look and feel like the superhero they admire. ## Related on Trend Hunter - [Comic Book Hero Collectibles](https://www.trendhunter.com/trends/comic-book-heros.md) - [Superhero Lifestyle Collections](https://www.trendhunter.com/trends/fantastic-four-first-steps.md) - [Comic-Themed Tech Accessories](https://www.trendhunter.com/trends/super-heroes-vs-villains.md) - [Superhero-Inspired Protein Powders](https://www.trendhunter.com/trends/gnc-pro-performance-100-whey-protein.md) - [Inclusive-Forward Cheeky Pajamas](https://www.trendhunter.com/trends/homebody-sleepwear-collection.md) - [Washable Superhero Rugs](https://www.trendhunter.com/trends/superhero-rugs.md) - [Superhero Chocolate Candies](https://www.trendhunter.com/trends/mms-and-marvel.md) - [Superhero-Inspired Comic Series](https://www.trendhunter.com/trends/marvel-collection.md) - [Comic Collab Apparel](https://www.trendhunter.com/trends/ovo-x-marvel.md)