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# Customizable Cosmetic Palettes
Tropic's Refillable 'Colour Palette' is Eco-Friendly & Travel-Ready

By Laura McQuarrie | Published 2019-05-23 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/colour-palette
References: [cosmeticsbusiness](https://www.cosmeticsbusiness.com/news/article_page/Tropic_launches_make-up_palette_for_consumers_on-the-go/154848) & [tropicskincare](https://tropicskincare.com/pages/colour-palette)

With the eco-conscious consumer in mind, Tropic Skincare introduced its slim Colour Palette, which makes it easy to carry and replenish just the right amount of a personalized selection of cosmetics. While many makeup palettes are large and rectangular in shape, the slender design of the palette case is especially travel-friendly. The case can be fitted with [individual product pans](https://www.trendhunter.com/trends/adapt-collection) for everything from eyeliner and eyeshadow to bronzer, concealer and setting powder, and four case configurations are available.

In all, there are 50 [refillable makeup products](https://www.trendhunter.com/trends/411-cosmetics) that can be added to the palette case, offering a possible 734 million custom combinations. Additionally, at the end of their usable life, the [aluminum pan trays can be recycled](https://www.trendhunter.com/trends/suqqu).

Image Credit: *[Tropic Skincare](https://www.instagram.com/p/BwG2BKrBflA/)*

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 60% | Activity: 65% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Customization](https://www.trendhunter.com/customization)

## Key Themes

### Key Themes Behind This Trend

- **Refillable Makeup Palettes:** The trend of customizable, refillable makeup palettes provides an opportunity for eco-friendly and travel-friendly cosmetic options.
- **Personalized Cosmetic Selection:** The trend of personalized cosmetic selection allows consumers to create their ideal makeup palette and customize their beauty routine.
- **Sustainable Beauty Packaging:** The trend of sustainable beauty packaging, such as refillable cases and recyclable trays, offers innovative solutions for reducing waste in the cosmetics industry.

### Where This Applies

- **Beauty and Cosmetics:** The beauty and cosmetics industry can capitalize on the trend of refillable makeup palettes by offering eco-friendly and customizable options.
- **Travel Accessories:** The travel accessories industry can tap into the trend of compact and travel-friendly makeup palettes to provide convenient solutions for consumers on the go.
- **Sustainability and Recycling:** The sustainability and recycling industry can partner with cosmetic brands to develop innovative packaging solutions, such as recyclable trays, to reduce environmental impact.

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