# Nameless Coloring Supplies 'Nameless Paints' Avoid Restricting Imagination by Labeling Color Names By Charlotte Joyce Kidd | Published 2015-09-28 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/coloring-supplies References: [spoon-tamago](http://www.spoon-tamago.com/2015/09/25/a-set-of-nameless-paints-wants-to-change-the-way-kids-learn-about-color/) These Japanese 'Nameless Paints' let children fully express themselves by avoiding the labels that so often come on kids' coloring supplies. The sky can be called blue, but there are a million other ways to describe it. A goldfish in a pond is orange, but it's also scaly, shimmery and squirmy. And who's to say that there shouldn't be a million totally unique names for every shade of every color a child can see in the world? That's the concept behind Nameless Paints, the Japanese coloring supplies that don't assign names to different colors of paint. Kids can [mix and match the paints](https://www.trendhunter.com/trends/paint-vibe) to make their own many-hued coloring supplies, and they can call the colors they create whatever they want. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 68% | Activity: 47% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys) ## Key Themes ### Why This Trend Is Growing - **Label-less Products:** There's an opportunity for companies to create label-less products that encourage creativity and freedom of expression. - **Customizable Supplies:** Innovation in creating customizable supplies in the education industry can support a child's uniqueness and individuality. - **Non-verbal Expression:** There's potential for emphasis on promoting non-verbal expression in children, which could be used in the mental health industry. ### Industries Being Reshaped - **Arts and Crafts:** The usage of label-less colors and customizable supplies can revolutionize the arts and crafts industry. - **Education:** This concept can be implemented in schools and educational institutions to encourage creativity and self-expression. - **Mental Health:** Innovations in non-verbal expression, especially through art, can be beneficial in the mental health industry. ## Related on Trend Hunter - [Imaginative Pared-Back Art Supplies](https://www.trendhunter.com/trends/woset.md) - [Color-In Fish Packaging](https://www.trendhunter.com/trends/summertime-art-box.md) - [Color-In Hydrating Drinks](https://www.trendhunter.com/trends/oodles-of-doodles.md) - [Colorless Modeling Compounds](https://www.trendhunter.com/trends/play-doh-x-pantone.md) - [High-Frequency Paints](https://www.trendhunter.com/trends/yolo-paint.md) - [AI Kid's Coloring Tools](https://www.trendhunter.com/trends/colorcraft-ai.md) - [Paint Brand Marker Shades](https://www.trendhunter.com/trends/royal-talens.md) - [Unnamed Skin Tints](https://www.trendhunter.com/trends/working-name-gel-tint.md) - [Customizable Kids Wall Art](https://www.trendhunter.com/trends/doodleface.md)