# Pull-Out Soap Packaging These Colorful Soaps Come with Informative Packaging By Mishal Omar | Published 2016-07-25 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/colorful-soap References: [retaildesignblog.net](http://retaildesignblog.net/2016/07/25/le-petit-marseillais-packaging-by-jessy-toncin/) & [behance.net](https://www.behance.net/jtoncin) The most unique quality of these colorful soaps goes beyond their multi-hued design. Designed by Jessy Toncin and titled 'Le Petit Marseillais,' the [colorful soap packaging](https://www.trendhunter.com/trends/niul-cosmetics) is both functional and endearing. There are three color schemes for the packaging including green, yellow and orange -- none of which match the colors of the soaps themselves. Each of the individual soaps comes with a small information card that shows the user the ingredients and scents that went into the making of the soap. The colorful packaging is all placed in a [small, cardboard drawer](https://www.trendhunter.com/trends/redesigned-retail-packaging) that can be pulled out to reveal each individual product. The packaging of these soaps is eye-catching while being informative and convenient for [traveling or storage purposes](https://www.trendhunter.com/trends/color-capsule). ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 77% | Activity: 62% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Colorful Soap Packaging:** The trend towards colorful soap packaging with informative design and functionality presents an opportunity for creative branding and enhanced consumer engagement. - **Multi-hued Design:** The rise of multi-hued soap design offers an opportunity for experimentation with unique color combinations and visual appeal in the soap industry. - **Convenient Pull-out Packaging:** The trend of pull-out packaging in soap products provides an opportunity for easy access, organization, and convenience for consumers. ### Where This Applies - **Soap Manufacturing:** The soap manufacturing industry can embrace the trend of colorful and informative packaging to differentiate their products and attract consumers. - **Packaging Design:** The packaging design industry can explore the demand for creative and functional soap packaging, offering opportunities for innovative designs and materials. - **Travel Accessories:** The travel accessories industry can leverage the convenient pull-out packaging trend to create compact and portable soap products for convenience-minded travelers. ## Related on Trend Hunter - [Playful Children-Focused Sets](https://www.trendhunter.com/trends/soap-pen.md) - [Inclusive Skincare Branding](https://www.trendhunter.com/trends/featforskin.md) - [Eco-Friendly Bath Essentials](https://www.trendhunter.com/trends/kids-bath-products.md) - [Botanical Artisan Soaps](https://www.trendhunter.com/trends/artisanmade-petite-floral-shaped-soap-collection.md) - [Computational Undersea-Inspired Soaps](https://www.trendhunter.com/trends/coral-soaps-collection.md) - [Anthropomorphized Bath Products](https://www.trendhunter.com/trends/uoga-uoga-kids.md) - [Conceptual Educational Soaps](https://www.trendhunter.com/trends/consent-soap.md) - [Festive Moldable Soaps](https://www.trendhunter.com/trends/bath-body-works-shapeable-soap.md) - [Shape-Making Cream Packaging](https://www.trendhunter.com/trends/shapeup-tube.md)