# Cashmere Sweater Collaborations The ASSC and Beachme Made These Colorful Cashmere Sweaters By Ell Smith | Published 2017-10-31 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/colorful-cashmere References: [highsnobiety](https://www.highsnobiety.com/2017/10/31/anti-social-social-club-sweaters-where-to-buy/) & [blog.faketokyo](http://blog.faketokyo.com/candy/2017/10/31/【tomorrow-arrival】beachmexanti-social-social-club/) The Anti Social Social Club and Beachme partnered to offer consumers a colorful cashmere clothing collection, which boast the brands' classic introvert-friendly slogans on colorful knit sweaters. Phrases such as "Happy Sort," "Get Weird" and even a sad face graphic are printed across [cashmere sweaters](https://www.trendhunter.com/trends/california-cashmere-collection) that feature bright blue, deep red, and a dark purple colorway. Perfect for the approaching winter season, these vivid graphic sweaters combine elements of [streetwear and comfort](https://www.trendhunter.com/trends/nascar-x-anti-social-social-club) that doesn't leave an individual sacrificing personal aesthetic for warmth during the cooler months. This [limited edition capsule collection](https://www.trendhunter.com/trends/anti-social-social-club-2) will be available exclusively in-store at 'Fake Toyko' in Shibuya, Japan. The high-quality knits will be available in limited sizes and colors. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 41% | Activity: 25% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What Makes This Trend Stand Out - **Colorful Cashmere Sweaters:** Disruptive innovation opportunity: Create partnerships between luxury fashion brands and streetwear brands to offer vibrant and unique cashmere sweater collections. - **Introvert-friendly Slogans:** Disruptive innovation opportunity: Collaborate with clothing brands to print introvert-friendly slogans on cashmere sweaters to cater to the growing demand for self-expression through fashion. - **Limited Edition Capsule Collections:** Disruptive innovation opportunity: Release exclusive and limited edition cashmere sweater collections in specific locations to create buzz and drive demand through scarcity. ### Sectors Adopting This - **Luxury Fashion:** Disruptive innovation opportunity: Innovate in the luxury fashion industry by infusing streetwear elements into cashmere sweater designs, attracting a young and style-conscious audience. - **Streetwear:** Disruptive innovation opportunity: Collaborate with luxury fashion brands to introduce high-quality cashmere sweaters with streetwear aesthetics, expanding the brand reach and bringing premium materials to urban fashion enthusiasts. - **Retail:** Disruptive innovation opportunity: Create exclusive partnerships to offer limited edition cashmere sweater collections in specific stores, driving foot traffic and enhancing the in-store shopping experience. ## Related on Trend Hunter - [Wintry Streetwear Apparel](https://www.trendhunter.com/trends/social-club-x-686.md) - [Holiday Character Streetwear](https://www.trendhunter.com/trends/anti-social-social-club-sanrio.md) - [Christmas Cartoon Capsules](https://www.trendhunter.com/trends/anti-social-social-club-3.md) - [Bold Valentine’s Streetwear](https://www.trendhunter.com/trends/valentines-day-capsule-collection.md) - [Brunch Culture-Inspired Capsules](https://www.trendhunter.com/trends/the-breakfast-club-1.md) - [Graphic Luxurious Accessory Collabs](https://www.trendhunter.com/trends/anti-social-social-club-5.md) - [Art-Driven Knitwear](https://www.trendhunter.com/trends/kaws-x-uniqlo-winter-2025.md) - [Playful Designer Knitwear Series](https://www.trendhunter.com/trends/uniqlo-and-anya-hindmarch.md) - [Halloween Streetwear Capsule](https://www.trendhunter.com/trends/no-more-sleep.md)