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# Vibrant Color-Blocked Outerwear
Noon Goons Unveils the Colorblocked Jacket for the SS20 Season

By Amy Duong | Published 2020-03-18 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/colorblocked-jacket
References: [hypebeast](https://hypebeast.com/2020/3/noon-goons-black-and-pink-colorblocked-jacket-release) & [ssense](https://www.ssense.com/en-us/men/product/noon-goons/black-and-pink-colorblock-jacket/4878651)

Noon Goons recently unveiled its lookbook to showcase its seasonal lineup in preparation for the Spring/Summer 2020 season -- amongst the selection was the standout Colorblocked Jacket. The rest of the capsule featured bold prints including florals, cheetah prints, plaids, and much more.

The brand took advantage of [bold color palettes](https://www.trendhunter.com/trends/vowels-1) in a minimal manner with this piece. It boasts a muted design with a vibrant palette as the blue and pink combination adorns a [moto jacket silhouette](https://www.trendhunter.com/trends/kiko-kostadinov-x-fox-lab). The jacket is constructed from faux-leather in a buttery finish with two pockets at the front to contrast in a panelled design. The alternating colors include black, pink, and blue for a refreshing design held down with streamlined black trimming and a floral satin lining inside.

Image Credit: SSENSE

## Trend Insights (Trend Hunter)

- Score: 0.8/10
- Popularity: 13% | Activity: 2% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Key Themes Behind This Trend

- **Color-blocked Outerwear:** Disruptive innovation opportunity: Create color-blocked outerwear using vibrant palettes to elevate traditional jacket designs.
- **Bold Print Capsules:** Disruptive innovation opportunity: Develop seasonal capsules featuring bold prints like florals, cheetah prints, and plaids for a unique fashion offering.
- **Muted Design with Vibrant Palette:** Disruptive innovation opportunity: Combine minimalistic design with vibrant color palettes to create visually striking garments.

### Where This Applies

- **Fashion and Apparel:** Disruptive innovation opportunity: Incorporate bold color-blocking and prints into fashion designs to cater to consumers seeking unique and eye-catching garments.
- **Textile Industry:** Disruptive innovation opportunity: Create new fabric finishes, such as buttery faux-leather, to enhance the tactile experience of fashion products.
- **Design and Manufacturing:** Disruptive innovation opportunity: Streamline the construction process of color-blocked jackets and develop techniques to achieve consistent and precise panel designs.

## Related on Trend Hunter

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- [Summer-Inspired Vibrant Streetwear](https://www.trendhunter.com/trends/colorful-rebel.md)
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