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# Monochromatic Color-Centric Series
The ‘Color Project’ Captures Color as Seen by a Chi

By Laura McQuarrie | Published 2013-07-23 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/color-project
References: [designyoutrust](http://designyoutrust.com/2013/07/the-color-project-by-adrien-broom/) & [whudat.de](http://www.whudat.de/photography-the-color-project-by-adrien-broom-15-pictures-1-clip/2/)

The ‘Color Project’ by photographer Adrien Broom is an eight-part [series of images](https://www.trendhunter.com/trends/still-life-1) exploring “the world of color as seen through the eyes of a little girl.” To initiate this ambitious project, Broom took to [Kickstarter](https://www.trendhunter.com/trends/reverse-coloring-book) to fund her campaign.

The photographic series begins with the little girl waking up one morning in a completely white room devoid of color. The fantastical series continues as the girl progresses through the rooms of the house to find each a different color. Everything in the scenes is completely styled to follow a single color scheme. Each set is incredibly intricate and takes about a month to style. This wonderfully imaginative series will also be turned into a short film, kids storybook and prints of each [monochromatic room](https://www.trendhunter.com/trends/grigio-verde) will be sold.

## Trend Insights (Trend Hunter)

- Score: 0.5/10
- Popularity: 2% | Activity: 6% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth)

## Key Themes

### Why This Trend Is Growing

- **Monochromatic Theme:** The trend of using a single color scheme in design, photography, and branding presents an opportunity for businesses to differentiate themselves by mastering a specific color and using it consistently throughout their marketing campaigns.
- **Crowdfunding Campaigns:** The rise of successful Kickstarter campaigns, like Adrien Broom's ‘Color Project’, presents an opportunity for businesses to raise capital and gain support for innovative and creative projects.
- **Multimedia Product Lines:** Bundling a creative concept as a series or ‘universe’ that will include a film, storybook and merchandise can maximize revenues, optimize audience engagement, and create brand loyalty.

### Industries Being Reshaped

- **Photography:** The trend of using a single monochromatic color in photography presents an opportunity for photographers to experiment and push boundaries with color, while also providing clients with unique and eye-catching images.
- **Children’s Entertainment:** Adrien Broom’s ‘Color Project’ highlights the potential for developing immersive and imaginative worlds for children that span multiple media formats and merchandise tie-ins.
- **Home Decor:** The ‘Color Project’ series presents an opportunity for interior designers to create unique and customized room designs that embrace a monochromatic aesthetic, which can appeal to clients looking for bold and daring design choices.

## Related on Trend Hunter

- [Paper Curvature Lights](https://www.trendhunter.com/trends/paper-curves.md)
- [Colorful Room Sanctuaries](https://www.trendhunter.com/trends/colorful-room.md)
- [Colour Immersion Hotel Suites](https://www.trendhunter.com/trends/mandarin-oriental-suite.md)
- [Whimsically Vibrant Exhibitions](https://www.trendhunter.com/trends/colorama.md)
- [Color Study-Inspired Timepieces](https://www.trendhunter.com/trends/watch-collection-2.md)
- [Chromatic Emotional Home Decor](https://www.trendhunter.com/trends/3form-2025-color-collection.md)
- [Colorful Texture Exhibitions](https://www.trendhunter.com/trends/colorscape-installation.md)
- [Daily Color Challenges](https://www.trendhunter.com/trends/eyedropper.md)
- [Photography Project Series](https://www.trendhunter.com/trends/still-life-1.md)
