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# Color-Coded Time Systems
The Color Clock Represents Time with Colors

By Jonathon Brown | Published 2013-01-09 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/color-clock
References: [yankodesign](http://www.yankodesign.com/2013/01/09/time-in-color/) & [colorclock.ru](http://colorclock.ru/)

Time is no longer all about a number with the new color clock. This [innovative new watch system](https://www.trendhunter.com/trends/defy-skyline-tourbillon-felipe-pantone) is based on colors, not numbers. This means that each color represents a different time of the day and, as the time changes, the [colors gradually shift hues](https://www.trendhunter.com/trends/defy-extreme-chrom).

The colors start cold with 1am (or pm) represented by blues. By around 4 o'clock, the color has shifted to a teal hue, which leads into a prolonged green section. Around 11:30-12, the color starts to get warmer, moving into a yellow and then orangey-red. It then begins its descend into cooler colors of pink, purple and dark purple to finish off the 24 hour clock.

While this kind of color clock system would absolutely take some time to adjust to, it would be pretty cool to walk around with.

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 17% | Activity: 25% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Inventions](https://www.trendhunter.com/inventions)

## Key Themes

### Key Themes Behind This Trend

- **Color-coded Time Systems:** The use of color-coded time systems represents a disruptive innovation opportunity in the watch and clock industry and the personal productivity industry.
- **Non-numeric Time Representation:** Representing time without numbers using color palettes presents a disruptive innovation opportunity in the fashion industry and the tech industry.
- **Alternative Time Telling Methods:** Exploring alternative methods of time representation offers a disruptive innovation opportunity in the jewelry industry and the home decor industry.

### Where This Applies

- **Watch and Clock:** The watch and clock industry can innovate by incorporating color-coded time systems into their products.
- **Personal Productivity:** Integrating color-coded time systems into personal productivity tools and devices can provide a disruptive innovation in the market.
- **Fashion:** Fashion designers and brands can explore innovative ways of representing time, outside of traditional clocks, watches, and timepieces, by utilizing color palettes.

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- [Linearly Formed Wall Clocks](https://www.trendhunter.com/trends/linear-clock-concept.md)
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- [Online Time Displays](https://www.trendhunter.com/trends/digital-clock-online.md)
