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# Wine-Based Canned Cocktails
Colony Cocktails Makes Destination-Inspired Beverages

By Laura McQuarrie | Published 2021-03-03 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/colony-cocktails
References: [prnewswire](https://www.prnewswire.com/news-releases/colony-cocktails-innovative-wine-cocktails-now-at-your-doorstep-through-direct-online-sales-and-shipment-301239687.html) & [shop.colonycocktails](http://www.shop.colonycocktails.com/)

Colony Cocktails crafts [wine-based canned cocktails](https://www.trendhunter.com/trends/flavored-wine-cocktails) that are conveniently packaged, save people the hassle of mixing and the beverages boast the [strength of traditional cocktails](https://www.trendhunter.com/trends/gather-gourmet-cocktails). The Sonoma wine beverages are gluten-free, and they can be found in packs of four.

Colony Cocktails co-founder Co-Founder Jessica Miller says: "Our brand was inspired by the small connections we would make over meals when we traveled. The small talk with strangers at the next table or, better yet, at a communal table or even with the restaurant staff, was incredibly impactful." This sense of community is conveyed through a trio of destination-inspired flavors: The Biarritz, The Tangier and The Charleston.

The launch of these [gluten-free aperitifs](https://www.trendhunter.com/trends/this-is-skinny) kicks off the brand's philanthropic program, Sip to Give.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 34% | Activity: 36% | Freshness: 9%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Wine-based Canned Cocktails:** The rise of wine-based canned cocktails presents an opportunity for alcohol and beverage companies to expand their product offerings and increase convenience for consumers.
- **Gluten-free Alcoholic Beverages:** The increasing demand for gluten-free options presents an opportunity for beverage companies to cater to this demographic and expand their market share.
- **Destination-inspired Flavors:** The use of destination-inspired flavors could be a unique selling point for beverage companies looking to differentiate themselves in the market and attract adventurous consumers.

### Where This Applies

- **Alcohol Industry:** The alcohol industry can leverage the trend of wine-based canned cocktails by introducing their own product lines to expand their offerings and increase sales.
- **Beverage Industry:** Beverage companies can take advantage of the trend of gluten-free alcoholic beverages by catering to this niche demographic and differentiating themselves from competitors.
- **Travel & Tourism Industry:** The use of destination-inspired flavors in canned cocktails can be a unique way for travel and tourism companies to promote their destinations and create a sense of adventure for consumers.

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