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# Candy Bar Dessert Cups
The New Colliders Dessert Cups Remix Classic Candy Bars Like Reese’s

By Katherine Pendrill | Published 2020-09-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/colliders-dessert-cups
References: [delish](https://www.delish.com/food-news/a34169047/kraft-heinz-hershey-colliders-refrigerated-desserts/)

If you're looking for a new way to enjoy your favorite candy bars, the new [Colliders](https://www.trendhunter.com/trends/2pm-2pack) Dessert Cups are the answer.

The new Colliders Dessert Cups remix popular candies such as [Reese’s](https://www.trendhunter.com/trends/reeses-chocolate-lava-big-cup), [Kit Kat](https://www.trendhunter.com/trends/softserve-treats), and more. The new Colliders come in three unique combinations that all serve up something a little bit different. For instance, there's a Twisted variety that takes a creamy vanilla dessert and tops it with candy pieces, like Reese’s, Kit Kat, and Heath. There's also a Chopped variety that turns candies like Reese’s and Hershey’s Chocolate into a creamy dessert topped with even more chocolate. Finally, there's a Layered variety that turns favorites like York and Rolo into a creamy dessert topped with a layer of smooth, rich chocolate topping.

Image Credit: Kraft Heinz

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 35% | Activity: 55% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Remixed Candy Desserts:** A new wave of desserts remix classic candy bars into unique combinations, creating opportunities for candy and dessert industries to collaborate on new, exciting products.
- **Customizable Dessert Cups:** The new Colliders Dessert Cups allow for customization and personalization of desserts, presenting opportunities for catering and event industries to offer unique dessert experiences to customers.
- **Hybrid Treats:** The trend of remixing classic sweets opens up opportunities for the snack and convenience food industries to create hybrid products that combine different treats into one innovative snack.

### Where This Applies

- **Candy Industry:** The candy industry can tap into the trend of remixing classic candy bars to create new products and expand their market reach.
- **Dessert Industry:** The dessert industry can use this trend to create unique, customizable desserts that cater to the demands of customers looking for novelty and personalization in their sweet treats.
- **Catering Industry:** Catering companies and event planners can include the Colliders Dessert Cups as part of their dessert offerings, providing customers with exciting, customizable dessert experiences at events and parties.

## Related on Trend Hunter

- [Melting Dessert Candy Bars](https://www.trendhunter.com/trends/reeses-chocolate-lava-big-cup.md)
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- [Remixed Triple-Layer Candy Bars](https://www.trendhunter.com/trends/quality-street-collisions-hazelnut-caramel.md)
- [Seasonal Candy-Infused Frozen Treats](https://www.trendhunter.com/trends/softserve-treats.md)
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