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# College Savings Apps
CollegeBacker Makes it Easy to Contribute to a Tax-Free College Fund

By Joey Haar | Published 2016-09-21 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/collegebacker
References: [producthunt](https://www.producthunt.com/tech/collegebacker) & [collegebacker](https://collegebacker.com/?ref=producthunt)

College is expensive, but the CollegeBacker app is making it easier for [parents to save smartly](https://www.trendhunter.com/trends/isave) for their children's futures.

CollegeBacker makes use of an unfortunately underutilized financial tool in the US: the 529 College Savings Plan. The 529 is a government-supported savings account that allows people to invest money towards college tax-free, removing future student debt for children.

With CollegeBacker, parents can easily open and contribute to their [children's 529 accounts](https://www.trendhunter.com/trends/dive-money). Since the minimum contribution to open an account is just $25, the app is accessible for people in any income range.

The CollegeBacker app also allows [other contributors to add money](https://www.trendhunter.com/trends/innovative-payment-app) to the account. This means that grandparents can contribute as well, or parents can ask for donations during their children's birthday parties, for example.

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 14% | Activity: 18% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What's Driving This Trend

- **529 College Savings Plan:** Disruptive innovation opportunity: Develop technology that simplifies the process of opening and contributing to 529 college savings accounts, making it more accessible for a wider range of individuals.
- **Crowd-funding for College Savings:** Disruptive innovation opportunity: Create a platform that enables individuals to easily pool money together for college savings, encouraging family and friends to contribute towards a child's education.
- **Mobile Apps for Financial Planning:** Disruptive innovation opportunity: Design a mobile app that offers comprehensive financial planning tools specifically tailored for saving towards a college education.

### Who This Affects Most

- **Financial Technology (fintech):** Disruptive innovation opportunity: Develop innovative financial technology solutions that simplify and enhance the college savings process, providing greater accessibility and convenience for users.
- **Education and Edtech:** Disruptive innovation opportunity: Integrate technology into the education sector by creating platforms and tools that enable parents, students, and schools to effectively save and plan for college expenses.
- **Retail and E-commerce:** Disruptive innovation opportunity: Partner with retailers to create online registries or platforms that allow individuals to easily request and receive monetary contributions towards college savings instead of traditional gifts.

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