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# Collaborative Online Story Creators
Collections by Erly Lets You Easily Build Digital Albums

By Christopher DeLuca | Published 2011-11-02 | Updated 2011-11-06 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/collections-by-erly
References: [netted.net](http://netted.net/2011/11/01/whats-going-on/?id=Today#toggled) & [erly](http://erly.com/)

With the tagline "because your stories are worth sharing," Collections by Erly both compels and empowers potential users to [tell their stories](https://www.trendhunter.com/trends/rollerstory). The site has made it easy to create albums surrounding a particular event with lots of different content.

Collections by Erly is a great tool to bring in the myriad of content that a single event can produce. Going to a big dinner with your closest friends? The site lets you build and share photos, status updates and videos from everyone involved.

**Implications** - Internet users are looking to use the web as a place where they can connect and [create collaboratively](https://www.trendhunter.com/trends/everyone-draw). This process of working together mirrors their real-world experiences of doing and acting and not just consuming. Companies should consider how they can make Internet users active creators and collaborators to foster a deeper connection to the brand.

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 4% | Activity: 14% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### What's Driving This Trend

- **Collaborative Storytelling:** Empowering users to create and share stories collaboratively through digital platforms.
- **Content Curation Tools:** Providing easy-to-use tools for users to gather and organize various forms of content into cohesive albums or collections.
- **User-generated Content Platforms:** Facilitating the sharing and collaboration of user-generated content to foster a sense of community and connection.

### Who This Affects Most

- **Social Media:** Harnessing the power of collaborative storytelling and content curation on social media platforms to engage users and build brand loyalty.
- **Digital Marketing:** Utilizing user-generated content platforms to create authentic and interactive marketing campaigns that resonate with audiences.
- **Event Management:** Incorporating collaborative online story creators as a tool to enhance event experiences and capture and share collective memories.

## Related on Trend Hunter

- [Collaborative Insights Sharing](https://www.trendhunter.com/trends/collabwriting.md)
- [Personalized Visual Catalogues](https://www.trendhunter.com/trends/jotly.md)
- [Photo Memory Timelines](https://www.trendhunter.com/trends/storylife.md)
- [Collaborative Storytelling Platforms](https://www.trendhunter.com/trends/story-patch.md)
- [Joyfully Curated Homepages](https://www.trendhunter.com/trends/curations-club.md)
- [Collaborative Social Media Features](https://www.trendhunter.com/trends/snapchat-shared-stories.md)
- [Digital Memory Albums](https://www.trendhunter.com/trends/heart-memories.md)
- [Collaborative Digital Cards](https://www.trendhunter.com/trends/group-card-creator.md)
- [Unconventional Daily Calendars](https://www.trendhunter.com/trends/calendiary.md)
