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# Collectible Movie Tickets
This Theater Offered Collectible Tickets for the New James Bond Movie

By Katherine Pendrill | Published 2016-02-23 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/collectible-tickets
References: [firstshowing.net](http://www.firstshowing.net/2015/regal-launches-special-spectre-ultimate-ticket-to-see-it-once-a-day/) & [regmovies](http://www.regmovies.com/Theatres)

To celebrate the release of 'Spectre,' [Regal Cinemas](https://www.trendhunter.com/trends/mountain-dew-borderlands-motel) offered collectible tickets to super fans. In recent years, movie theaters have been looking for clever ways to enhance the in-theater experience. This promotion gave fans a chance to commemorate the release of a new movie with a limited-edition collectible.

To promote the premier of Spectre last fall, Regal Cinemas offered a [special promotion for fans](https://www.trendhunter.com/trends/james-bond-2024-advent). For $100, any movie-goer could purchase a special ticket that allowed them to see a screening of the movie once a day for the entire run of the film. To make the experience even more special, Regal Cinemas provided these super fans with a collectible ticket made from black anodized steel and laser etched with the Spectre symbol. Fans could even have their ticket personalized with their name.

The Spectre promotion demonstrates a unique way that cinemas can personalize the in-theater experience with special tickets and other collectibles.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 44% | Activity: 45% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Key Themes Behind This Trend

- **Personalized Movie Experiences:** Cinemas can enhance the in-theater experience by offering personalized tickets and collectibles.
- **Limited-edition Collectibles:** Offering limited-edition collectibles can attract super fans and boost revenue for movie theaters.
- **Memorabilia Promotions:** Promoting movies with exclusive memorabilia like collectible tickets can create excitement and generate buzz.

### Where This Applies

- **Movie Theaters:** Movie theaters have the opportunity to personalize the in-theater experience through special tickets and collectibles.
- **Entertainment Merchandise:** The entertainment merchandise industry can benefit from offering limited-edition collectibles related to movies.
- **Promotional Marketing:** Promotional marketing companies can create impactful campaigns by incorporating exclusive memorabilia promotions for movies.

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