# Supportive Collagen Smoothies The Vital Proteins Collagen Peptides Smoothies Boost Resolutions By Laura McQuarrie | Published 2022-01-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/collagen-smoothies References: [prnewswire](https://www.prnewswire.com/news-releases/planet-smoothie-now-offers-vital-proteins-collagen-peptides-smoothies-301456396.html) & [PlanetSmoothie](http://www.PlanetSmoothie.com/)  To help people meet their New Year's resolutions in a way that's enjoyable and great-tasting, [Planet Smoothie](https://www.trendhunter.com/trends/oatmilk-smoothie) teamed up with a top collagen brand to introduce [collagen smoothies](https://www.trendhunter.com/trends/signature-smoothie). The three Vital Proteins Collagen Peptides Smoothies are powered by nutrient-rich ingredients, plus the benefits of Vital Proteins Collagen Peptides for healthy hair, skin, nails and joints. [Vitality](https://www.trendhunter.com/trends/blue-bliss-bowl) Vibes takes the form of a green smoothie that's made with leafy greens, plus a tropical blend of pineapple, passion fruit and bananas. Next up, the Wellness Warrior is a collagen-infused smoothie made with strawberries, bananas, orange juice and chia seeds. Rounding out the trio, Get Up & Glow is made with a decadent combination of coffee, peanut butter, cocoa, bananas, frozen yogurt and granola. ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 9% | Activity: 29% | Freshness: 11% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Collagen-infused Products:** Introducing collagen into new products can boost their health and wellness benefits, offering unique selling points in a crowded market. - **Functional Beverages:** Adding functional ingredients, such as collagen, to beverages can help brands create specialized products for targeted health concerns, leading to increased consumer interest and loyalty. - **Personalized Nutrition:** By providing specific health and beauty benefits, as well as a range of unique and delicious flavor options, companies can cater to individualized health needs and preferences with personalized nutrition products. ### Where This Applies - **Smoothie Industry:** By adding supplements like collagen to their offerings, smoothie companies can provide added health benefits to their products, setting themselves apart and capturing a market for health-focused consumers. - **Functional Food Industry:** Incorporating collagen into functional foods such as snack bars and breakfast cereals can provide additional value to consumers seeking preventative health benefits and create a competitive edge for companies. - **Fitness Industry:** By incorporating collagen into their products, like post-workout shakes or protein bars, fitness companies can utilize the benefits of this supplement to aid in muscle recovery and boost overall health and wellness gains. ## Related on Trend Hunter - [Probiotic Collagen Smoothies](https://www.trendhunter.com/trends/probiotic-smoothie-collagen.md) - [Multitasking Protein Shakes](https://www.trendhunter.com/trends/vital-proteins-collagen-protein-shake.md) - [Beauty-Supporting Smoothies](https://www.trendhunter.com/trends/island-glow.md) - [Collagen-Packed Protein Shakes](https://www.trendhunter.com/trends/collagen-protein-shake.md) - [Collagen-Rich Protein Shakes](https://www.trendhunter.com/trends/collagen-shake.md) - [Beautifying Collagen Powders](https://www.trendhunter.com/trends/vital-proteins-beauty.md) - [Baby-Friendly Collagen Smoothies](https://www.trendhunter.com/trends/dairy-free-smoothie.md) - [Collagen-Enhanced Smoothie Cubes](https://www.trendhunter.com/trends/outshine-smoothie-cubes.md) - [Cafe Brand Protein Smoothies](https://www.trendhunter.com/trends/peets-vitality-menu-protein-smoothies.md)