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# Dissolvable Collagen Tablets
HUM Nutrition's Collagen Pop Enhances Water with Peptides & Vitamin C

By Laura McQuarrie | Published 2018-06-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/collagen-pop
References: [prnewswire](https://www.prnewswire.com/news-releases/hum-nutrition-introduces-collagen-pop-the-first-ever-dissolvable-collagen-tablet-300673774.html) & [humnutrition](https://www.humnutrition.com/product/43/collagen-pop)

HUM Nutrition is now adding to its anti-aging and beautifying range of supplements with Collagen Pop, a first-of-its-kind [dissolvable collagen tablet](https://www.trendhunter.com/trends/grass-fed-bovine-collagen).

Collagen Pop can be added to water to enrich it with [marine collagen peptides](https://www.trendhunter.com/trends/eternal-collagen) and Vitamin C, while also turning it into a flavorful rose and lemon-infused tonic. The ingredients in Collagen Pop help to address everything from dull and try skin to fine lines and other visible signs of aging. Beyond the benefits that the tablets provide, the fact that the tablets are to be dissolved in water also encourages consumers to drink more water, which is essential for both beauty and well-being.

A campaign promoting the on-the-go collagen supplement is being launched in partnership with [Sephora](https://www.trendhunter.com/trends/grande-cosmetics), with shop windows and wellness displays prominently featuring the product.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 52% | Activity: 81% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Key Themes Behind This Trend

- **Dissolvable Supplement Tablets:** Develop innovative dissolvable supplement tablets for easy and convenient consumption and dosing.
- **Functional Beverages:** Create functional and flavorful beverages that serve as more convenient alternatives for supplements and other health products.
- **Beauty & Anti-aging Supplements:** Explore the growing demand for health and wellness supplements that focus on beauty and anti-aging benefits.

### Where This Applies

- **Pharmaceuticals:** Pharmaceutical companies can potentially innovate by creating dissolvable tablet forms for various medications and supplements.
- **Food and Beverage:** Food and Beverage companies can focus on creating functional, healthy and unique beverages that can provide various health and wellness benefits.
- **Cosmetics & Skincare:** Companies that focus on cosmetics and skincare can explore and capitalize on the opportunity of merging with health and wellness by creating beauty supplements.

## Related on Trend Hunter

- [Liquid Collagen Supplements](https://www.trendhunter.com/trends/liquid-collagen-supplements.md)
- [Ingestible Liquid Collagen Supplements](https://www.trendhunter.com/trends/revive-collagen.md)
- [Bubbly Vegan Collagen Beverages](https://www.trendhunter.com/trends/care-bubbles.md)
- [Citrus-Flavored Collagen Supplements](https://www.trendhunter.com/trends/lemon-collagen-peptides.md)
- [Printed Collagen Supplements](https://www.trendhunter.com/trends/collagen-stacks.md)
- [Collagen Tea Beverages](https://www.trendhunter.com/trends/pretty-tasty.md)
- [Edible Collagen Jelly Sticks](https://www.trendhunter.com/trends/collagen-jelly-stick.md)
- [Beautifying Collagen Powders](https://www.trendhunter.com/trends/vital-proteins-beauty.md)
- [Three-Ingredient Collagen Supplements](https://www.trendhunter.com/trends/naked-collagen-advanced.md)
