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# Collagen-Based Coffee Creamers
The Z Natural Foods Collagen MCT Creamer Comes in Two Options

By Michael Hemsworth | Published 2020-08-06 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/collagen-mct-creamer
References: [foodbev](https://www.foodbev.com/news/z-natural-foods-releases-two-collagen-based-coffee-creamers/) & [znaturalfoods](https://www.znaturalfoods.com)

The [Z Natural Foods](https://www.trendhunter.com/trends/organic-cognitive-cacao-and-coffee) Collagen MCT Creamer is a new offering from the brand for the US market that is formulated to help enhance the nutritional profile of coffee and tea-based drinks.

The creamer comes in two options including Vanilla and Unflavored, which are both packaged in stand-up foil pouches that can be resealed for an air-locked, freezer-tight seal. Both of the creamers are suited for those on the [Keto](https://www.trendhunter.com/trends/nitro-sweet-cold-brew) and Paleo diets in order to support energy requirements without running the risk of sugar spikes.

Director of Marketing for Z Natural Foods Sam Hirschberg spoke on the new Z Natural Foods Collagen MCT Creamer saying, "There is not a better higher quality [coffee creamer](https://www.trendhunter.com/trends/coffee-mate-natural-bliss-creamers) available today. The ingredients taste so fresh and delicious you will think you have blown your diet, but in reality, these creamers will bring any coffee or tea drink to a new, guilt-free experience.”

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 23% | Activity: 26% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What Makes This Trend Stand Out

- **Collagen-based Food Additives:** There is an opportunity for developing collagen-based additives for different food and beverage products.
- **Personalized Nutrition:** Customizing nutritional blends for specific diets like Keto and Paleo can further help the consumers in achieving their goals.
- **Adopting a Healthier Lifestyle:** The trend for adopting healthier lifestyle choices is leading to a shift in demand towards products with cleaner, healthier ingredients.

### Sectors Adopting This

- **Food and Beverages:** The food and beverage industry has an opportunity to invest in developing innovative products that cater to growing health-conscious consumer demands.
- **Health & Wellness:** Companies that cater to Health & Wellness can make the most out of personalized nutrition by creating tailored nutritional programs for their customers.
- **Beauty & Personal Care:** Beauty and Personal care industry can incorporate collagen-based additives in their products such as moisturizers, serums, and other cosmetic products.

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