# Cartoon Collaboration Cameras Leica Partnered with Hello Kitty & Playboy for Its New Camera By Itai Buenahora | Published 2014-03-26 | Updated 2014-04-03 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/collaboration-cameras References: [luxurylaunches](http://luxurylaunches.com/gadgets/leica-hello-kitty-playboy-limited-edition-camera.php) & [petapixel](http://petapixel.com/2014/03/05/leica-works-playboy-hello-kitty-latest-limited-edition-shooter/) [Leica](https://www.trendhunter.com/trends/leica-mp-unique-gold) recently unveiled its iconic brand collaboration cameras, teaming up with Hello Kitty and [Playboy](https://www.trendhunter.com/trends/duke-dexter2). In a rather strange union of adult entertainment and a kid's icon, Leica brings forth its limited edition camera with a conventionally sleek black exterior and a white graphic design of Hello Kitty holding a camera, with Playboy bunny ears. The oddly paired trio was brought together by French clothing store Colette to create an item for the store’s [Hello Kitty x Playboy collection](https://www.trendhunter.com/trends/hello-kitty-3). It has a shutter speed of 250 to 1/4000 per second and consists of an MOS primary color filter. Only 10 of these limited-edition cameras will be available, and they each go for $1,265 for all photography enthusiasts who admire the likes of Hello Kitty and the renowned Playboy brand. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 29% | Activity: 59% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Key Themes Behind This Trend - **Brand Collaboration Cameras:** More companies can explore collaborations with unlikely partners to create unique and limited-edition products. - **Limited Edition Photography Equipment:** Brands can create a sense of exclusivity and heightened demand by releasing limited edition photography equipment and accessories. - **Quirky Graphic Designs:** Photography and fashion brands can experiment with unconventional graphic designs to cater to specific niche markets. ### Where This Applies - **Photography Equipment:** Companies in the photography equipment industry can explore collaborations with fashion or entertainment brands to create unique limited-edition cameras and accessories. - **Fashion:** Fashion companies can collaborate with camera brands to offer unique accessories and limited-edition items that cater specifically to photography enthusiasts. - **Entertainment:** Entertainment companies can explore collaborations with camera brands to offer limited edition items that feature iconic characters and personalities. ## Related on Trend Hunter - [Cowboy-Inspired Retro Cameras](https://www.trendhunter.com/trends/hello-kitty-howdy-partner.md) - [Tomato-Red Retro Cameras](https://www.trendhunter.com/trends/hello-kitty-35mm-camera.md) - [Gilded Collaboration Camera Models](https://www.trendhunter.com/trends/leica-mp-unique-gold.md) - [Fashion-Branded Cameras](https://www.trendhunter.com/trends/moncler-leica.md) - [Exclusive Anniversary-Celebrating Cameras](https://www.trendhunter.com/trends/exclusive-anniversarycelebrating-camera.md) - [Sleek Limited Edition Cameras](https://www.trendhunter.com/trends/Hiroshi-Fujiwara-1.md) - [Ghostly Collaboration Camera Models](https://www.trendhunter.com/trends/hodinkee-x-leica-q2-ghost.md) - [Street-Informed Camouflage Cameras](https://www.trendhunter.com/trends/bape-stash-and-leica.md) - [Platinum-Plated Anniversary Cameras](https://www.trendhunter.com/trends/leica-m-edition-70.md)