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# Fashion Forward Meals
The Colette Lunch Box is Healthy and Chic

By Marissa Liu | Published 2010-04-16 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/colette-lunch-box
References: [colette.fr](http://www.colette.fr/#/page/4992/colette-lunch-box/)

In an effort to change [fashion's bad food rap](https://www.trendhunter.com/trends/snackable-fashion), hipper-than-thou French retailer Colette has introduced the Colette Lunch Box. You may be one flu (or personal crisis) away from your goal weight but a [healthy and yummy meal](https://www.trendhunter.com/trends/olivers-real-foods) is always chic.

The Colette Lunch Box contains a guacamole tofu burger, fresh veggies (instead of fries) with a sesame vinaigrette (instead of ketchup), Swiss-made chocolate covered almonds and a vitamin water. Who says having a healthy appetite and actually eating isn't fashionable?

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 38% | Activity: 68% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **Fashionable Food:** Disruptive innovation opportunity: Creating stylish and healthy meal options that cater to fashion-forward individuals.
- **Health-conscious Retail:** Disruptive innovation opportunity: Integrating health-focused food offerings into the retail experience to attract health-conscious consumers.
- **Gourmet Fast Food:** Disruptive innovation opportunity: Combining high-quality ingredients and quick service to offer fast food options that are both delicious and nutritious.

### Industries Being Reshaped

- **Fashion Retail:** Disruptive innovation opportunity: Partnering with food companies to offer stylish and healthy meals at fashion retail stores.
- **Food and Beverage:** Disruptive innovation opportunity: Developing and marketing fashionable and health-conscious food products.
- **Fast Food:** Disruptive innovation opportunity: Rethinking the traditional fast food model to offer trendy and nutritious meals on-the-go.

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- [Meal Preparation Lunch Boxes](https://www.trendhunter.com/trends/memobento.md)
- [Globally Inspired Microwavable Lunches](https://www.trendhunter.com/trends/bonduelle-lunch-bowls.md)
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- [Snackable Back-to-School Lunches](https://www.trendhunter.com/trends/lunchers.md)
- [Sustainable Salad Meal Kit Deliveries](https://www.trendhunter.com/trends/frache-noodle-salad.md)
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