# Chilled Coffee Brewers The Cold Bruer is a Sleek, Cold Brew Coffee System By Andy clark | Published 2013-09-12 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/cold-bruer References: [bruer.co](http://www.bruer.co/kickstarter) & [bruer.co](http://www.bruer.co) If you appreciate a great cup of [cold brew coffee](https://www.trendhunter.com/trends/express-cold-brew-coffee), you’ll love the Cold Bruer. This device takes advantage of an emerging brewing method in the coffee world; [slow drip cold brewing](https://www.trendhunter.com/trends/primo-coffee-brewer). Cold Bruer relies on cold water dripping through a bed of coffee over the course of several hours; a technique once only found in leading specialty coffee establishments. This process brings out the natural sweetness of the coffee, while producing a smoother, less acidic and less bitter cup. Cold Bruer makes this accessible to the home user with a clean, simple to use design. Cold Bruer is available on [Kickstarter](https://www.trendhunter.com/trends/grisbrew-espresso-maker) for $50, a steal considering that similar products on the market will cost you around $200. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 45% | Activity: 95% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### Why This Trend Is Growing - **Slow Drip Cold Brewing:** Disruptive innovation opportunity: Creating affordable and user-friendly cold brew coffee systems for home use. - **Enhanced Coffee Flavor:** Disruptive innovation opportunity: Developing methods or devices that bring out the natural sweetness of coffee while reducing acidity and bitterness. - **Affordable Specialty Coffee:** Disruptive innovation opportunity: Finding ways to make specialty coffee more accessible to consumers by offering affordable brewing systems. ### Industries Being Reshaped - **Coffee Brewing Equipment:** Disruptive innovation opportunity: Designing and manufacturing sleek, affordable, and user-friendly cold brew coffee systems. - **Specialty Coffee Retail:** Disruptive innovation opportunity: Offering affordable cold brew coffee systems as a way to enhance the coffee drinking experience for home users. - **Online Home Appliance Retail:** Disruptive innovation opportunity: Selling affordable cold brew coffee systems online, allowing consumers to easily access specialty coffee brewing at home. ## Related on Trend Hunter - [Cold Extraction Coffee Makers](https://www.trendhunter.com/trends/cold-drip-coffee-maker.md) - [Powered Cold Coffee Makers](https://www.trendhunter.com/trends/electric-cold-brew-coffee-maker.md) - [At-Home Iced Coffee Makers](https://www.trendhunter.com/trends/k-brew-and-chill.md) - [Hot-to-Cold Coffee Brewers](https://www.trendhunter.com/trends/kbrew-chill.md) - [Hyper-Fast Cold Brew Makers](https://www.trendhunter.com/trends/automatic-cold-brew-machine.md) - [Two-in-One Cold Coffee Brewers](https://www.trendhunter.com/trends/soulhand-x-brewer.md) - [Versatile Cold Brew Machines](https://www.trendhunter.com/trends/shine-rapid-cold-brew-machine-1.md) - [Cordless Cold-Brew-Specific Makers](https://www.trendhunter.com/trends/express-cold-brew-coffee.md) - [On-Demand Cold Coffee Makers](https://www.trendhunter.com/trends/cumulus-coffee-machine.md)