# Creamy Cold Brew Milkshakes Marble Slad Has a New Cold Brew Ice Cream and Cold Brew Shake By Katherine Pendrill | Published 2023-03-18 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cold-brew-shake References: [qsrmagazine](https://www.qsrmagazine.com/news/marble-slab-creamery-launches-cold-brew-ice-cream-and-shake) & [facebook](https://www.facebook.com/marbleslabcreamery/photos/a.107897661156/10158677734481157/)  If you've been eagerly awaiting the return of cold brew season, you're in luck because Marble Slab has just debuted a new Cold Brew Ice Cream and Cold Brew Shake. Available now through April 30, both of Marble Slab's offerings will put a little pep in your step. The new Cold Brew Ice Cream consists of rich coffee ice cream with swirls of mallo crème and hints of vanilla. The Cold Brew Shake takes this ice cream and kicks it up a notch by swirling it with chocolate syrup and topping it with whipped cream. As Katie Thoms, Senior Director of Marketing at [Marble Slab Creamery](https://www.trendhunter.com/trends/dark-chocolate-cookies-n-cream), explains, "Coffee is a flavor that is fitting for any time of day. Playing into the cold brew craze, we aimed to dream up something fun with the unique Marble Slab spin that we are known for." Image Credit: Marble Slab Creamery ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 21% | Activity: 34% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Cold Brew Craze:** There is an opportunity for innovative new offerings in the growing market of cold brew products. - **Coffee-flavored Desserts:** Combining coffee flavors with ice cream and other desserts offers the possibility for unique and delicious taste experiences. - **Creative Shake Varieties:** Shake offerings that blend flavors and textures in unexpected ways can attract customers seeking indulgent treats. ### Where This Applies - **Food and Beverage:** The food and beverage industry continues to provide opportunities for creative new flavor combinations and offerings. - **Coffee and Tea:** The coffee and tea industry can capitalize on the popularity of cold brew products and expand into new areas, such as dessert offerings. - **Ice Cream and Frozen Treats:** The ice cream and frozen treats industry can offer unique and innovative flavor combinations, such as coffee-infused options like the Marble Slab Cold Brew Ice Cream and Shake. ## Related on Trend Hunter - [Cold Brew Ice Creams](https://www.trendhunter.com/trends/cookies-n-cold-brew-ice-cream.md) - [Artisan Coffee Ice Creams](https://www.trendhunter.com/trends/coffee-shop-cold-brew-ice-cream.md) - [Smooth QSR Cold-Brew Coffees](https://www.trendhunter.com/trends/mcdonalds-cold-brew.md) - [Salty-Sweet Cold Brew Treats](https://www.trendhunter.com/trends/carvel-salted-caramel-cold-brew.md) - [Autumnal Latte Ice Creams](https://www.trendhunter.com/trends/pumpkin-spice-latte-ice-cream.md) - [Crunchy Churro Ice Creams](https://www.trendhunter.com/trends/caramel-churro-crunch-ice-cream.md) - [Iced Creamy Cold Brews](https://www.trendhunter.com/trends/frosty-cream-cold-brew.md) - [Cafe-Inspired Milkshake Menus](https://www.trendhunter.com/trends/coffee-milkshake.md) - [Artisan Scoop Shop Coffees](https://www.trendhunter.com/trends/baskinrobbins-iced-cold-brew.md)