# Nitro Oat Milk Lattes Lucky Jack Coffee Creates Flavorful Nitro Cold Brew Lattes By Laura McQuarrie | Published 2021-03-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cold-brew-lattes References: [bevnet](https://www.bevnet.com/news/2021/lucky-jack-coffee-launches-oatmilk-latte-line) & [luckyjackcoffee](https://www.luckyjackcoffee.com/collections/all) [Lucky Jack Coffee](https://www.trendhunter.com/trends/lucky-jack-coffee) is introducing a brand-new line of [Nitro](https://www.trendhunter.com/trends/zenith-nitro-cold-brew-cannabis-pumpkin-spice) Cold Brew [Lattes](https://www.trendhunter.com/trends/wandering-bear-cold-brew-lattes) made with rich and creamy oat milk. This line of canned products represents the brand's first shelf-stable innovation and it promises to boost the brand's presence, particularly in the convenience channel. The canned lattes are available in classic varieties like Mocha, Caramel and Vanilla, plus a Golden Milk variety that features anti-inflammatory turmeric. Across all varieties, the nitro-infused lattes share clean sources of energy, as each can boasts 130 milligrams of organic caffeine and less than 100 calories. The ready-to-drink beverages are gluten-free, nut-free and kosher, and they are the perfectly packaged solutions for refueling in between classes, work or errands. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 32% | Activity: 21% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Nitro Cold Brew:** Innovative use of nitro infusion in canned, shelf-stable cold brew lattes can be explored for other beverage products. - **Oat Milk:** Oat milk as a dairy-free alternative can be further explored for innovative product applications. - **Golden Milk:** Anti-inflammatory ingredients like turmeric in beverage formulations can cater to the health-conscious consumer demand. ### Industries Being Reshaped - **Beverage:** Innovative formulations of canned and shelf-stable beverages that cater to the convenience of on-the-go consumers can disrupt the beverage industry. - **Foodservice:** Innovation in dairy-free milk alternatives can create opportunities for foodservice industry players in menu development. - **Natural Health:** Anti-inflammatory ingredients can inspire innovation in natural health industry for creating new functional food and beverage products. ## Related on Trend Hunter - [Functional Canned Coffee Drinks](https://www.trendhunter.com/trends/lucky-jack-coffee-drinks.md) - [Cane-Sugar Canned Lattes](https://www.trendhunter.com/trends/lucky-jack-coffee.md) - [Nitro-Infused Oatmilk Lattes](https://www.trendhunter.com/trends/flash-brew-oatmilk-latte.md) - [Ready-to-Drink Canned Lattes](https://www.trendhunter.com/trends/oatmilk-lattes.md) - [Clean-Label Canned Lattes](https://www.trendhunter.com/trends/premium-canned-lattes.md) - [Cafe-Quality RTD Oat Lattes](https://www.trendhunter.com/trends/readytodrink-oat-lattes.md) - [Spiked Non-Dairy Lattes](https://www.trendhunter.com/trends/spiked-oat-milk-latte.md) - [Energizing Canned Oat Lattes](https://www.trendhunter.com/trends/bigface.md) - [Premium Cold Brew Cans](https://www.trendhunter.com/trends/premium-cold-brew.md)