<!-- canonical: https://www.trendhunter.com/trends/cold-brew-coffee-product -->
<!-- robots: noindex -->

# Cold Brew Coffee Products
Chilled Javas and Iced Coffee Infusions Make Cool Cuppas Easy at Home

By Amelia Roblin | Published 2015-03-19 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/cold-brew-coffee-product
References: [gradyscoldbrew](http://www.gradyscoldbrew.com/)

When the weather gets warmer, the java addict will likely consider [cold brew coffee products](https://www.trendhunter.com/trends/readytodrink-cold-brew) as more seasonally appropriate everyday beverages. Serving up the ideal way to get a dose of caffeine when a hot drink just doesn't feel right, Grady's leaves the choice of recipe up to you. Either way, this line of iced coffee concoctions is convenient and easily accessible.

The pre-made beverages come in medicine bottles, reminiscent of beer and the original energy drink containers. You can buy these by 6 packs, 12 packs and individuals, straight out of the convenience store fridge. Grady's [Cold Brew](https://www.trendhunter.com/trends/split-tree) coffee products also cater to people who prefer a bit of DIY preparation, and the money that can be saved by this method. Get your chilly hit with with cans and sachets of teabag-like bean bags that you can steep in water yourself.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 53% | Activity: 63% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Cold Brew Coffee:** Opportunity for innovative packaging designs and DIY product offerings.
- **Iced Coffee Infusions:** Opportunity for diverse flavor profiles and specialty ingredient additions.
- **Convenient Coffee Products:** Opportunity for on-the-go packaging and alternative product formats (such as tea bags).

### Industries Being Reshaped

- **Food and Beverage:** Opportunities for traditional coffee companies to expand their portfolio and for specialty companies to create unique products.
- **Packaging:** Opportunities for innovative and eco-friendly packaging solutions for pre-made and DIY coffee products.
- **Retail:** Opportunities to offer a variety of cold brew coffee products in convenience stores and supermarkets.

## Related on Trend Hunter

- [Premium Cold Brew Cans](https://www.trendhunter.com/trends/premium-cold-brew.md)
- [Artisanal Cold Brew Jugs](https://www.trendhunter.com/trends/later-days-coffee-co.md)
- [Ready-to-Drink Cold Brew Cappuccinos](https://www.trendhunter.com/trends/illy-cold-brew-coffee.md)
- [At-Home Iced Coffee Makers](https://www.trendhunter.com/trends/k-brew-and-chill.md)
- [RTD Organic Cold Brew Coffees](https://www.trendhunter.com/trends/organic-cold-brew-coffees.md)
- [Customizable Coffee Concentrates](https://www.trendhunter.com/trends/javvvy-coffee-concentrates.md)
- [Multi-Serve Cold Brew Coffees](https://www.trendhunter.com/trends/equator-coffee.md)
- [Spirit-Based Cold Brews](https://www.trendhunter.com/trends/hard-cold-brews.md)
- [Espresso-Based Cold Brews](https://www.trendhunter.com/trends/espresso-blend-cold-brew.md)
