# Canned Vietnamese Cold Brew Nguyen Coffee Supply Launches the New Cold Brew: Classic Black By Amy Duong | Published 2022-08-02 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cold-brew-classic-black References: [hypebeast](https://hypebeast.com/2022/8/nguyen-coffee-supply-ready-to-drink-canned-vietnamese-coffee-cold-brew-release-info) & [nguyencoffeesupply](https://nguyencoffeesupply.com/products/cold-brew-classic-black?variant=42988229525762)  Nguyen Coffee Supply draws inspiration from Vietnam’s cà phê culture by introducing the inaugural canned Vietnamese coffee cold brew, the Cold Brew: Classic Black. The ready-to-drink coffee takes the Robusta bean and brings it to a space of contemporary coffee that has strong Arabica notes. Notably, it is made from entirely natural ingredients and has zero grams of sugar. It is packed with 220 m of caffeine and is only 10 calories per can. Every drink is also dairy-free and gluten-free, as well as being shelf-stable. It is made with only Robusta beans as the company directly imports the brans from Vietnam directly with the mission to support local farmers. It is now available for pre-order and plans to ship on August 11th. Image Credit: Nguyen Coffee Supply ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 59% | Activity: 47% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### What's Driving This Trend - **Ready-to-drink Vietnamese Coffee:** Opportunities for further innovation in packaging and brewing methods to enhance the shelf-life and flavor profiles. - **Natural, Low-calorie Cold Brew:** Potential for increased demand for healthier coffee options, leading to more product launches with natural ingredients and low-calorie counts. - **Robusta Bean Revival:** Likely a shift towards the re-discovery of Robusta beans as a valuable and unique coffee source, leading to the increased planting and importing of Robusta beans. ### Who This Affects Most - **Coffee and Beverage:** Brands can leverage increasing demand for ready-to-drink, healthy and natural coffee options with innovative product launches. - **Export-import:** Opportunities for trade and partnerships between countries that are coffee-producing and countries with strong coffee consumer markets. - **Sustainability and Social Responsibility:** Increased focus on supporting local coffee farmers and promoting sustainable practices that enhance product quality while protecting the environment. ## Related on Trend Hunter - [Velvety Vietnamese Cold Brews](https://www.trendhunter.com/trends/nguyen-coffee-supply-1.md) - [Ready-To-Drink Vietnamese Coffees](https://www.trendhunter.com/trends/readytodrink-vietnamese-coffee.md) - [Canned Vietnamese Coffees](https://www.trendhunter.com/trends/vietnamese-coffees.md) - [Vietnamese Coffee Pouches](https://www.trendhunter.com/trends/vietnamese-coffee-pouches.md) - [Plant-Based Vietnamese Coffees](https://www.trendhunter.com/trends/plant-based-vietnamese-coffee.md) - [Premium Cold Brew Cans](https://www.trendhunter.com/trends/premium-cold-brew.md) - [Soju-Infused Vietnamese Coffees](https://www.trendhunter.com/trends/hard-vietnamese-coffee.md) - [Canned Nitro-Infused Cold Coffees](https://www.trendhunter.com/trends/nitroinfused-cold-coffee.md) - [RTD Organic Cold Brew Coffees](https://www.trendhunter.com/trends/organic-cold-brew-coffees.md)