# Cold Bath Bombs Lush's Cold Bath Bomb Supports Clearing with Peppermint & Eucalyptus Oils By Laura McQuarrie | Published 2026-01-30 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/cold-bath-bomb References: [weare.lush](https://weare.lush.com/press-releases/feeling-run-down-free-yourself-from-the-funk-with-lushs-new-powerful-pairing-of-eucalyptus-and-peppermint/)  [Lush's](https://www.trendhunter.com/trends/cold-water-bath-bomb) Cold bath bomb is a first-of-its-kind that asks, "Ever had such a bad cold, you wanted to bathe in a tub of menthol balm?" Developed as part of a new range of bath bombs launching throughout 2026 called Bathe To Feel Better, the Cold bath bomb was tailor-made for those experiencing [blocked noses](https://www.trendhunter.com/trends/olbas-shower-gel), tickly throats and head colds. With cooling, clearing ingredients like peppermint and eucalyptus oils, plus wintergreen oil (containing 98% methyl salicylate, a substance closely related to aspirin) the bath bomb makes the experience even more soothing with a lemongrass oil scent. Lush's new Cold bath bomb is accompanied by a Fair Trade organic cocoa butter melt that can be rubbed on the chest or melted in hot water to relieve uncomfortable airways. ## Trend Insights (Trend Hunter) - Score: 7.3/10 - Popularity: 74% | Activity: 81% | Freshness: 63% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Functional Bath Products:** Emerging bath products are focusing on functional benefits like cold symptom relief, showcasing a shift towards wellness-centric personal care items. - **Aromatherapy Innovations:** Integrating traditional medicinal scents such as peppermint and eucalyptus into bath products is revolutionizing aromatherapy by enhancing traditional bath experiences. - **Hybrid Personal Care Items:** Combining elements like bath bombs with skin treatment butters create multi-functional products that address multiple consumer needs simultaneously. ### Sectors Adopting This - **Wellness and Self-care:** The growing focus on self-care and wellness is catalyzing innovative personal care products like therapeutic bath bombs. - **Aromatherapy and Essential Oils:** The essential oils industry is being disrupted by new applications in personal self-care products, broadening their usage beyond traditional aromatherapy. - **Cold and Flu Treatment:** The introduction of bath-focused cold relief solutions points to new directions in the seasonal wellness and cold treatment markets. ## Related on Trend Hunter - [Fizzing Flavor Bombs](https://www.trendhunter.com/trends/ez-bombs.md) - [Dragon-Themed Bath Bombs](https://www.trendhunter.com/trends/how-to-train-your-dragon-x-lush.md) - [Bath Bomb-Like Cooking Products](https://www.trendhunter.com/trends/flavour-bombs.md) - [Enchantingly Sweet Body Sprays](https://www.trendhunter.com/trends/we-believe-in-glinda.md) - [Bath Bomb Diffusers](https://www.trendhunter.com/trends/pumpkin-tealight.md) - [Canine-Inspired Bath Bombs](https://www.trendhunter.com/trends/lush-shiba-inu.md) - [Cold Water Bath Bombs](https://www.trendhunter.com/trends/cold-water-bath-bomb.md) - [Gourmand Bathing Experiences](https://www.trendhunter.com/trends/book-a-bath-sticky-dates.md) - [Elegantly Curated Bath Bombs](https://www.trendhunter.com/trends/luxurious-bath-bomb-set.md)