# Charitable Coffee-Gifting Apps The 'Nack' App Allows Users to Buy Anyone a Cup of Coffee By Katherine Pendrill | Published 2016-05-03 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/coffeegifting References: [prnewswire](http://www.prnewswire.com/news-releases/ri-start-up-introduces-innovative-coffee-gifting-app-nack-allows-for-sharing-coffee-preferences-and-promotes-the-anonymous-gifting-of-suspended-coffees-as-random-acts-of-kindness-300242458.html) & [itunes.apple](https://itunes.apple.com/us/app/nack/id977613754?ls=1&mt=8) A Rhode Island-based startup recently launched coffee-gifting app called 'Nack,' which enables people to buy a cup of coffee for anyone, anywhere. Designed to be used by friends, family, colleagues and even strangers, the app provides a simple way to send someone a little pick-me-up. Unlike other mobile gifting apps, Nack is designed as "a social network built around the coffee experience." To use the app, users simply select a recipient from their contact list and include the amount they wish to give, a personalized message and an optional photo. The recipient will then receive the gift via text message, in addition to a message encouraging them to send a coffee gift of their own. Users can even leave suspended pre-paid coffee gifts at select cafes as an [anonymous act of kindness](https://www.trendhunter.com/trends/cambio-roasters). The coffee-gifting app not only allows users to send friends and colleagues a free cup of joe, but it also encourages small gestures that make a positive impact in the community. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 53% | Activity: 37% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What's Driving This Trend - **Social Coffee Gifting:** Innovative social networking built around coffee gifting to friends, family, colleagues, and even strangers via smartphone app. - **Gamification of Giving:** Gamification of gifting via coffee consumption by encouraging users to pay it forward by leaving prepaid coffee gifts at cafes, resulting in a positive impact on the community. - **Convenient Mobile Gifting:** Revolutionizing mobile gifting by offering a quick and convenient way to buy coffee for anyone, anywhere by simply selecting the recipient from user's contact list, making it an ideal tool for busy people. ### Who This Affects Most - **Food and Beverage Industry:** Introducing a new engaging and innovative product or service in the food and beverage industry for more personalized and social engagement with customers. - **Mobile Payment Industry:** A new social coffee gifting payment technology to offer seamless mobile payment solutions that allows for cross-border gifting via the app. - **Digital Communications Industry:** The talkshift in communication services by encouraging and enhancing social engagement through peer-to-peer transparent mobile digital communication styles in the form of coffee gifting. ## Related on Trend Hunter - [Coffee Discovery Apps](https://www.trendhunter.com/trends/wheres-the-beans.md) - [Coffee-Focused Rewards Programs](https://www.trendhunter.com/trends/the-human-bean.md) - [Coffee Documenting Notes Apps](https://www.trendhunter.com/trends/coffee-notes1.md) - [Coffeehouse Mini Apps](https://www.trendhunter.com/trends/philz-coffee-app-clip.md) - [Coffee Tasting Journals](https://www.trendhunter.com/trends/coffee-note.md) - [NFT-Funded Cafes](https://www.trendhunter.com/trends/coffee-bros.md) - [Subscription-Based Decaf Gift Options](https://www.trendhunter.com/trends/specialty-decaf-offerings.md) - [Coffee-Inspired Alarms](https://www.trendhunter.com/trends/dunkin-x-hatch.md) - [Subscription-Based Coffee Services](https://www.trendhunter.com/trends/noma-kaffe.md)