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# Coffee Bean Shampoos
Pure Body Naturals' Coffee Shampoo and Body Wash is Made with Arabica Beans

By Laura McQuarrie | Published 2017-04-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/coffee-shampoo
References: [purebodynaturals](https://www.purebodynaturals.com/products/arabica-coffee-shampoo-body-wash)

In this Pure Body Naturals product, simple ingredients like meadowfoam seed oil, vegetable glycerin and pro-vitamin B5 are combined with 100% arabica coffee beans to make an invigorating coffee shampoo and body wash.

Coffee is included in this cleansing personal care product because the caffeine in arabica coffee is said to help with hair loss, while also promoting hair growth. The slight acidity of coffee is also said to add smooth and shine to hair, add depth to color and make one's locks look more vibrant as a whole. As a multipurpose product, the Arabica Coffee Shampoo & Body wash also has benefits for the skin, helping to nourish, tone and soften the skin, while also improving its elasticity.

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 70% | Activity: 37% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **Natural Ingredients:** The use of simple and natural ingredients in personal care products like coffee shampoo and body wash presents an opportunity for disruptive innovation in the beauty industry.
- **Functional Personal Care:** The trend of multipurpose products, such as the Arabica Coffee Shampoo & Body Wash, opens up opportunities for disruptive innovation in the personal care industry.
- **Hair Care Solutions:** With the inclusion of coffee beans and their caffeine content, coffee shampoos like Pure Body Naturals' product offer a novel approach to addressing hair loss and promoting hair growth.

### Who This Affects Most

- **Beauty:** The use of coffee shampoo and body wash with its natural and beneficial properties presents opportunities for disruptive innovation in the beauty industry.
- **Personal Care:** The trend of multipurpose personal care products like the Arabica Coffee Shampoo & Body Wash opens up opportunities for disruptive innovation in the personal care industry.
- **Hair Care:** Coffee shampoos incorporating coffee beans as an ingredient offer innovative solutions for hair care concerns like hair loss and dullness.

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