# Coffee Cup Handles The Mugshot Sleeve is Great for Consumer Experience and Business Promotion By Amelia Roblin | Published 2015-04-01 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/coffee-cup-handle References: [packagingoftheworld](http://www.packagingoftheworld.com/2015/04/mugshot.html) & [mugshotsleeves](http://mugshotsleeves.com/) The commonly distributed cardboard sleeve is unlike this coffee cup handle, yet the latter offers all of the benefits of the former, and then some. Called the Mugshot, this product keeps palms and fingers protected from hot takeout teas and javas, serving up additional benefits as far as cost, eco-friendliness and advertising are concerned. Cafés and coffee shops should take note of this product. The company sells its handled sleeves for cheaper than the average price of a standard cup sleeve, plus its SBS board is printed with high-quality graphics in full color to promote your business. Because of the way that it's gripped, passersby will even see the entirety of your logo displayed. To top it off, these [wrap-around coffee cup handles](https://www.trendhunter.com/trends/the-jug-hugger) use less material than most, plus they're [recyclable and compostable after use](https://www.trendhunter.com/trends/home-compostable-coffee-cups). ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 78% | Activity: 68% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Cost-effective Coffee Cup Handles:** A disruptive innovation opportunity to create coffee cup handles that are cheaper than standard cup sleeves while still offering the same benefits. - **Eco-friendly Coffee Cup Handles:** A disruptive innovation opportunity to develop coffee cup handles that are recyclable and compostable after use, reducing environmental impact. - **Promotional Coffee Cup Handles:** A disruptive innovation opportunity to design coffee cup handles that can be printed with high-quality graphics to promote businesses and enhance brand visibility. ### Sectors Adopting This - **Food and Beverage:** A disruptive innovation opportunity for cafes and coffee shops to adopt cost-effective, eco-friendly, and promotional coffee cup handles for better customer experience and brand promotion. - **Packaging:** A disruptive innovation opportunity for packaging companies to develop sustainable and customizable coffee cup handles that cater to the needs of businesses and consumers. - **Promotional Products:** A disruptive innovation opportunity for promotional product companies to offer unique and eco-friendly coffee cup handles as a creative branding solution for businesses. ## Related on Trend Hunter - [Accordion-Style Coffee Cups](https://www.trendhunter.com/trends/accordion-paper-cup.md) - [Sustainable Cafe Delivery Cases](https://www.trendhunter.com/trends/paper-pulp-coffee-carrier.md) - [Utensil Holding Mugs](https://www.trendhunter.com/trends/1handmug.md) - [Handle-Free Coffee Mugs](https://www.trendhunter.com/trends/pinch-hold.md) - [Urban Coffee Carriers](https://www.trendhunter.com/trends/coffee-carriers.md) - [Tracker-Friendly Coffee Cup Holders](https://www.trendhunter.com/trends/traveler-coffee-cup-holder.md) - [Designer Glass Coffee Carriers](https://www.trendhunter.com/trends/ember-cold-tumbler.md) - [Bell-Shaped Coffee Mugs](https://www.trendhunter.com/trends/mario-mug.md) - [Ergonomically Designed Mugs](https://www.trendhunter.com/trends/ergonomically-designed-mug.md)