# Winter-Ready Seasonal Beverage Menus The Coffee Bean & Tea Leaf Debuts New Seasonal Beverages By Kalin Ned | Published 2026-01-02 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/coffee-bean-tea-leaf1 References: [comunicaffe](https://www.comunicaffe.com/the-coffee-bean-tea-leaf-unveils-new-winter-menu-to-power-up-with-protein-and-warm-up-with-mexican-chocolate-creations/)  The [Coffee Bean &](https://www.trendhunter.com/trends/seasonal-spring-menu) Tea Leaf is launching a seasonal beverage collection divided into two distinct thematic categories — a line of lattes enhanced with a substantial quantity of added protein and a separate group of drinks inspired by traditional Mexican chocolate flavors. The first category, aptly dubbed [Protein Lattes](https://www.trendhunter.com/trends/protein-peppermint-mocha), is presented as [functional beverages](https://www.trendhunter.com/trends/Functional-coffee-beverages) intended to support nutritional goals. The Coffee Bean & Tea Leaf is offering these drinks in three flavors — Vanilla, Caramel, and Hazelnut. Indiidual can order these beverages hot or iced, and will receive a blend of "rich espresso, steamed milk, and a protein boost" of 20 grams per serving. The Coffee Bean & Tea Leaf's Mexican Chocolate beverage enu, on the other hand, includes a hot and iced latte, as well as an Ice Blended® drink. Image Credit: Coffee Bean & Tea Leaf ## Trend Insights (Trend Hunter) - Score: 7.0/10 - Popularity: 71% | Activity: 79% | Freshness: 60% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Protein-enhanced Beverages:** The integration of substantial protein content into traditional hot and iced lattes marks a push towards more functional and nutritious coffee offerings. - **Cultural Flavor Innovation:** Leveraging traditional Mexican chocolate flavors in seasonal beverages offers a unique twist that celebrates cultural diversity and expands flavor profiles. - **Dual-theme Seasonal Menus:** Creating a dual-category seasonal menu demonstrates a strategic approach to cater to diverse consumer preferences simultaneously. ### Who This Affects Most - **Functional Beverage Industry:** The rise of protein-enhanced drinks within the coffee space highlights opportunities for functional beverages to capture health-conscious consumers. - **Coffee and Tea Industry:** The continuous innovation in flavor and function within beverage menus showcases the coffee and tea industry's drive towards diversifying offerings. - **Flavor Biotechnology Industry:** Introducing culturally rich flavors like Mexican chocolate into mainstream beverages, suggests potential growth in the flavor biotechnology sector for exotic and authentic taste experiences. ## Related on Trend Hunter - [Protein-Fueled Coffee](https://www.trendhunter.com/trends/protein-lattes-1.md) - [Cafe Happy Hour Promotions](https://www.trendhunter.com/trends/ice-blended-deals.md) - [Customizable Protein Beverages](https://www.trendhunter.com/trends/cold-foam-drinks.md) - [Protein-Packed Coffeehouse Drinks](https://www.trendhunter.com/trends/beans-brews-protein-coffee.md) - [Protein-Packed Lattes](https://www.trendhunter.com/trends/vitality-menu.md) - [Nutrient-Dense Cafe Menus](https://www.trendhunter.com/trends/peets-coffee-vitality-menu.md) - [Fan Voting Cafe Drinks](https://www.trendhunter.com/trends/barista-creations.md) - [Dairy-Free Layered Lattes](https://www.trendhunter.com/trends/layered-lattes.md) - [Cozy Dessert-Inspired Cafe Drinks](https://www.trendhunter.com/trends/beans-brews-coffeehouse.md)