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# Color-Coded Movie Posters
These Simple Color Schemes Reveal Tones Associated with Star Wars Films

By Ady Floyd | Published 2015-08-12 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/coded-movie-posters
References: [bza.co](http://bza.co/surplus) & [bza.co](http://bza.co/buy/151636/surplus/star-wars-the-force-awakens)

Hyo Kim created these [color-coded movie posters](https://www.trendhunter.com/trends/ai-movie-poster-generator) to present a new way of visualizing the [Star Wars films](https://www.trendhunter.com/trends/brickbuilt-star-wars-logo). These posters display lines of colors that are directly related to each individual movie. Looking at each film strictly based on [color schemes](https://www.trendhunter.com/trends/3form-2025-color-collection) presents a deeper understanding of the story.

Colors have a strong connection to emotions and these posters are able to replicate the feelings that each Star Wars film attempts to evoke. For example, the color scheme for the film ‘The Force Awakens’ conjures feelings of triumph and power. The colors are bright, bold and display only a few undertones of beige and gray.

Each of the posters is available for online purchase via the Bazaar website. The posters are printed on premium satin paper that measures about eight inches by 12 inches. While the color-coded posters are not a typical tribute to the galactic movie series, they do present an interesting design concept.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 59% | Activity: 62% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture)

## Key Themes

### What's Driving This Trend

- **Color-coded Movie Posters:** Creating color-coded movie posters presents an opportunity for visual storytelling and deeper emotional connection with the audience.
- **Visualizing Emotions Through Colors:** Exploring the emotional impact of color schemes in visual media allows for a more nuanced understanding of storytelling and audience engagement.
- **Design Concepts for Movie Merchandise:** Developing unique design concepts, like color-coded movie posters, offers disruptive innovation opportunities for movie merchandise and collectibles.

### Who This Affects Most

- **Film and Entertainment:** Incorporating color-coded visualizations in movie promotions and marketing materials can enhance audience experiences and engagement.
- **Print and Design:** Printing color-coded posters on premium satin paper opens up opportunities for customization and unique collectible merchandise.
- **E-commerce and Online Retail:** Selling color-coded movie posters through online platforms like Bazaar presents a niche market for innovative movie-related merchandise.

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